Boutique Fashion Brand - Loved by Repeat Customers

An exciting opportunity to own a beautifully curated bricks-and-mortar and online retail business in Melbourne's sought-after eastern suburbs. This well-established store is known for its thoughtful collection of fashion, accessories, gifts, homewares, children's items, and lifestyle products - both in-store and online.

Key Features & Benefits:
- Retail + E-Commerce Revenue Streams - Operates successfully as both a physical shopfront and a growing online store
- High-Performing Fashion & Accessories Range - Strong sales driver and key contributor to revenue
- Modern & User-Friendly Online Platform - Professionally designed website with strong potential for national growth and broader reach
- Prime Location - Positioned in the heart of Ashburton's busy shopping strip with strong local foot traffic with minimal local competition
- Carefully Curated Product Range - Sought-after brands across fashion, accessories, gifting, children's items, books, decor, and wellness
- Great Reputation - Loyal customer base and strong community presence
- Stylish Fit-Out - Turnkey retail environment that requires no further investment
- Ideal for Creative Owners - Suited to a buyer with an eye for design and interest in expanding an e-commerce lifestyle brand
- Active Social Media Presence - Engaged audience via Instagram and Facebook
- Room to Grow - Potential to expand online marketing, product range, or launch exclusive product lines
- Long-Standing, Friendly Staff - Experienced team who are great with customers and know the day-to-day operations inside out
- Strong Wholesaler Relationships - Reliable supplier network with great working relationships


This is a fantastic lifestyle business with strong foundations and excellent upside potential, especially for an owner looking to grow the digital arm.


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