Accommodation and Tourism
Narrabeen l NSW

A Pioneer in the World of International Motorcycle Tours For Sale

World On Wheels is the first motorcycle tour operator to be established in Australia. Starting with a single tour across the Himalaya in 1995 the Business has steadily grown its international portfolio to a dozen exciting tours encompassing 30 different countries. The repeat customer rate is huge, as is its word-of-mouth marketing from satisfied clientele. There are virtually no overheads as the business is operated from a home base, or from anywhere in the world with a wi-fi connection. Turnover is currently $1.5m with only two people, a husband & wife team. There is opportunity for huge growth; current owners are now looking to step back.

The Business would suit a couple, family, or syndicate. Long-standing business relationships have been established with professional ground operators in all international destinations. The Business comes with a jealously guarded database of 7000+ riders plus an enviable reputation within the biking fraternity. World On Wheels has long standing relationships with every motorcycle magazine editor in the country. There has been a recent 6-part TV series 'World On Wheels' broadcast on the 7 network and internationally. Customer base is 80% Australian, 10% NZ, 10% rest of the World. Group size is typically 15 to 20 with the age demographic usually 40's, 50's & 60s.

The Business has an active Facebook page with 10,000+ followers, as well as Twitter, Instagram & Snapchat. The webpage has been online since 1995 and receives 3,000 visits per month; 30% returning visitors, 70% new. World On Wheels has a A5 brochure describing all tours and a marketing DVD containing twelve 5-minute chapters. The Business has its own YouTube channel with videos of all tours.

There are competitors in the market, but no other operator in the world offers the broad and diverse portfolio that this business does. The tours have received huge profiling in all the major bike magazines in Australia because of their exciting nature, with many being written by clients; some have been penned by the editor himself after being on a tour with World On Wheels.

Price: $500,000 WIWO
Client No: W721001282

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    (Private sale, no contact by agents or marketers please.)

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