36554 Established Online Fashion Rental Marketplace - National Reach

Price negotiable!

This online fashion rental platform has been built on strong foundations, with robust systems in place for seamless bookings, secure payments, identity verification, and fast, reliable lender payouts — creating a trusted and scalable marketplace experience. With proven operations and a recognised brand presence, the business presents a compelling opportunity for an investor, e-commerce operator or fashion-focused buyer seeking an established platform with clear growth pathways!

A curated marketplace model ensures quality control and brand positioning, while an engaged online community and database provide ongoing demand. With streamlined processes and documented workflows in place, the business is structured for smooth handover and continued expansion.

The current owner focuses on strategy, partnerships and growth, while customer service and administrative functions are supported by an offshore team. This lean structure keeps overheads low and allows a new owner to concentrate on scaling marketing, strengthening brand partnerships and exploring further revenue opportunities within the rental and resale space.

Key Features:
- Asset-light, inventory-free, fully online marketplace operating on a work-from-home model, connecting a national network of customers and verified lenders across Australia.
- Established, trusted brand with a strong digital footprint, high repeat usage, and an engaged, community-driven customer base.
- Extensive, curated designer catalogue powered by a growing network of trusted lenders—enabling rapid inventory expansion without capital expenditure on stock.
- Secure, end-to-end booking ecosystem, including customer ID verification, payments, safeguards, and streamlined lender payouts.
- Dual rental + resale model, increasing lifetime value by enabling garments to generate multiple revenue streams across rental and resale cycles.
- Carbon-conscious logistics and social impact positioning, appealing to sustainability-minded consumers and aligning with the circular fashion economy.
- Documented systems, automations, and scalable infrastructure, designed for national and international expansion with minimal operational friction.

The Australian fashion rental market continues to demonstrate strong consumer demand, driven by sustainability trends and cost-conscious purchasing behaviour. Opportunities of this nature, combining brand recognition, recurring transaction potential and scalable digital infrastructure, are rarely brought to market. Enquire today to receive further information and a confidentiality agreement.