A Rare Freehold Caravan Park & Tourism Gateway in Victoria's High Country

Bairnsdale & Gippsland Region, VIC
Asking Price $1,900,000
Revenue
Profit
About

Lifestyle and Tourism Opportunity with Immediate Upside - $1.9 million

Positioned at the gateway to Victoria's iconic High Country, Licola Village Caravan Park presents a rare opportunity to acquire a freehold tourism asset with multiple income streams and significant repositioning potential.

Located approximately 3 hours from Melbourne and set along the Macalister River, this asset combines natural appeal with further expansion opportunity  offering a strong foundation for an experienced operator or lifestyle investor.

Key Investment Highlights

*  Standalone Business plus Freehold Land
*  Existing site layout and infrastructure
*  Freehold land holding (approx. 4 acres) with established caravan park and general store infrastructure
*  Gateway location to Alpine National Park and Victoria's High Country tourism routes
*  Riverfront setting attracting campers, 4WD travellers, anglers and adventure tourists
*  Multiple income streams: caravan sites, camping, retail (general store), fuel services
*  Potential to establish a country-style pub (STCA)
*  Additional land for expansion (STCA)
*  Significant scope to upgrade, reposition or expand (STCA)

With increasing demand for nature-based tourism and regional experiences, Licola serves as a key access point into Victoria's alpine and wilderness tourism corridors, with strong year-round appeal.

The asset is ideally positioned for:

*  Caravan Park expansion and glamping
*  Boutique eco-tourism offering
*  Adventure tourism basecamp
*  Integrated retail + hospitality uplift

The opportunity will be suitable for:

*  Caravan Park operators seeking expansion
*  Tourism groups and regional accommodation operators
*  Owner-operators seeking a lifestyle + income asset
*  Investors targeting under-utilised regional tourism assets

For Sale: $1.9 million for freehold and business

Information available to qualified parties upon request. Confidentiality Agreement required

Brett Bowden xxxxx

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Listed By: Last Updated 22 Mar 2026
Contact this seller
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Listed By: Last Updated 22 Mar 2026