Amber is one of Australia’s most established names in tiles, pavers, stone, retaining walls, and bathroomware, with more than 50 years of successful trading behind the brand.
Built on a reputation for style, value, and expert guidance, Amber has become a trusted destination for home builders, renovators, landscapers, and trade customers who want quality products with confidence in the outcome.
The network spans 28 stores across multiple states, supported by a wholesale and retail system that gives customers both range and reliability, and gives franchisees the scale benefits of a mature national brand.
Amber’s model is designed to make complex renovation and outdoor living decisions easier for customers, including complimentary in-store design and supply consultations that drive higher-value projects and repeat business.
Why Choose Amber?
Amber offers franchise partners a rare mix of longevity, strong retail recall, and participation in categories that remain consistently in demand across Australia’s housing and renovation cycles.
Flooring, bathrooms, landscaping, and outdoor upgrades are not seasonal fads, they are essential, high-value purchases tied to lifestyle and property improvement.
Key advantages include:
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A 50+ year brand heritage with proven franchise performance, giving new stores immediate trust and market presence.
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Powerful customer recall and brand recognition in the tiling and paving category, which reduces the cost and time needed to build awareness locally.
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A genuinely broad product mix, spanning interior floors, bathrooms, outdoor pavers, stone, retaining walls, and landscaping solutions, enabling multiple revenue streams in one location.
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A mature operating system refined over decades, built to support consistent retail execution, stock control, showroom presentation, and trade supply relationships.
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A franchise culture focused on long-term partner success, with the network’s growth always tied to franchisee performance and stability.
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A category supported by constant market demand, including new builds, renovations, DIY upgrades, and commercial projects.
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Strong head office support to help you establish a best-in-class showroom, manage authorised products, and operate with confidence from day one.
Fast Facts
Industry:
Retail Trade, tiling, paving, stone, and bathroomware.
Franchise Model:
Large-format showroom and supply business providing authorised product ranges for retail and trade customers.
Years Operating in Australia:
26 years as a franchise system, with the brand trading for more than 50 years overall.
Franchisees:
20
Current Operating Areas:
ACT, NSW, QLD.
Planned Expansion Areas:
ACT, NSW, QLD, VIC.
Supplier Restrictions:
No, franchisees are not restricted in choosing suppliers, though authorised product frameworks apply to protect range consistency.
Investment Details
Amber is a premium showroom-based retail franchise, with investment focused on building a professional customer-facing store capable of high-volume product sales and project support.
Estimated setup cost:
$540,000 to $1,200,000 depending on site size, state requirements, and fit-out scale.
Costs may include:
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Premises fit-out, showroom fixtures, racking systems, and signage
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Equipment purchase or leasing
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Franchise and documentation fees
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Initial training and management costs
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Legal fees, security payments to landlord and franchisor
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Business licences and stationary
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Working capital and opening stock
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Possible stamp duty on leases or agreements depending on state
Ongoing costs:
Ongoing operational costs vary by store size and turnover, and typically include authorised product purchasing, rent and outgoings, staff salaries, utilities, insurance, fleet expenses, refit allowances over time, and professional fees.
Local marketing is calculated as a percentage of gross revenue, so it scales fairly with store performance.
Franchise Agreement Overview
Amber provides a structured agreement designed to protect store territories, maintain product and branding standards, and support long-term retail success.
Standard term:
Five or more years.
Goodwill compensation:
Not included.
Restraint of trade:
Applies.
Agreement variations without consent:
Not permitted.
Who Should Apply?
Amber is ideal for franchise partners who want a high-quality retail and trade supply business backed by a respected national brand.
This opportunity suits:
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Retail operators who enjoy consultative selling and helping customers plan meaningful home or outdoor upgrades.
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Business owners who want exposure to both retail and trade markets, balancing walk-in homeowners with repeat builder and landscaper accounts.
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Franchisees seeking a mature system, strong buying power, and a category with steady, high-value demand.
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Operators who want to build a long-term asset in a trusted, essential home improvement space.
Ready to Own a Store Under One of Australia’s Most Trusted Tile and Paving Brands?
Amber gives franchisees the chance to step into a proven retail category with decades of brand equity already in place.
With strong customer recall, a broad product range, and a system built for franchise success, you can establish a leading showroom in your market and grow with the backing of a long-standing national network.
Send us a message to learn more and submit an expression of interest.