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Should You Partner With A Friend To Buy A Business? article cover image
Sam from Business For Sale
25 Aug 2025
  Here’s how it usually starts:   “Mate, we should buy this together.”   Simple. Exciting. Logical.   You like each other.   You trust each other.   Why not go halves?   But a few months later, it sounds more like:   “Why am I doing all the work while they disappear at 3pm every Friday?”   If you’ve ever thought about partnering with a mate, you’re not alone.   Plenty of smart people do it. Some get it right. Most learn the hard way.   This article is for anyone thinking about sharing ownership.   It’s not here to talk you out of it. It’s here to make sure you go in with your eyes open, your documents ready, and your expectations clear.       THE TRUTH ABOUT BUSINESS PARTNERSHIPS   Let’s be blunt. Most business partnerships fail.   Not because the idea was bad, but because the relationship couldn’t survive the pressure.   When you add money, customers, legal risk, long hours, and family stress to the mix, even the strongest friendships can crack.   These are the most common reasons partnerships fall apart:   One partner carries more of the load Decision-making becomes slow or deadlocked One wants to reinvest while the other wants to pull out profits Expectations were never written down Personal lives start interfering with business commitments What started as “we’re in this together” becomes “I can’t keep doing this with them.”       PROS AND CONS OF PARTNERING WITH A FRIEND   To be clear, partnerships can work.   They just require more structure than most people think.   -Here’s how it breaks down:   Potential Benefits Potential Risks Share the financial burden Share every decision, even the messy ones Complementary skills One person may end up doing more than the other Emotional support and shared wins Friendship may not survive business stress Built-in trust and communication Conflict can become personal and hard to fix   Bottom line: Trust helps. But clarity and structure are what actually keep it together.       SIGNS YOUR FRIEND MIGHT BE THE WRONG PARTNER   Friendship is great.   But being business-ready is a different skill set.   Here are some red flags to watch for:   They talk big but get vague about the details They rely on your ideas, cash or contacts They avoid hard conversations They have not followed through on past projects They are more excited about being a business owner than doing the actual work They get defensive whenever money is mentioned Their personal life is a rollercoaster Gut check question: If you weren’t friends, would you still want to build a business with them?   If the answer is no, you’ve already made your decision.       WHAT A GOOD BUSINESS PARTNER LOOKS LIKE   You want someone who:   Gets things done without being chased Can handle stress without blowing up Understands money and decision-making Shares your values around work, risk, and responsibility Has a track record of finishing what they start Can run part of the business independently Is willing to talk through tough situations early And they need to respect this fact:   Just because you’re mates, doesn’t mean the rules don’t apply.       TEN NON-NEGOTIABLE RULES BEFORE YOU PARTNER   1. Do your due diligence on them. Check their track record. Speak to people they’ve worked with. Don’t skip this because you share a history.   2. Plan for the breakup on day one. How will one of you exit if things change? What’s the process? What’s the price?   3. Avoid 50-50 ownership without clear leadership. Someone has to be in charge. Deadlocks kill momentum. Give one partner operational control, or bring in a trusted third-party advisor.   4. Do not hand out equity based on future promises. If they are not investing cash, they earn equity through performance. No free rides.   5. Use vesting periods. Structure ownership to build over time. For example, 25 percent after one year, then the rest over three. It protects both of you.   6. Add a buy-back clause. This gives you the right to buy them out under agreed terms if they want out or underdeliver.   7. Agree on how to value the business up front. Use a multiple of profit, a fixed formula, or a valuation method both sides accept. Don’t leave it to emotion.   8. Put it all in writing. Every role. Every responsibility. Every dollar. Use a solicitor and make it real.   9. Keep outside voices out of the room. If their partner, sibling or old mate is whispering business ideas in their ear, it’s a problem. Only partners should be making decisions.   10. Let your solicitor ask the hard questions.They will push for clarity. That protects your friendship. That’s their job.       REAL EXAMPLE: WHERE IT ALL WENT WRONG   Two mates in regional NSW bought a mechanics workshop together.   One handled the workshop floor. The other managed admin and cash flow.   They started without a formal agreement. Things were great for six months.   Then the admin partner started missing days. Family stress. Health issues. Delayed bills.   The workshop partner picked up the slack.   Eventually, the working partner demanded to buy him out.   No valuation method had been agreed. The friendship soured.   They ended up in mediation. Legal fees topped twenty grand.   Lesson: No one thinks they’ll fight. Until they do.       PARTNERSHIP IS NOT ABOUT TRUST. IT'S ABOUT CLARITY.   You can trust your mate and still get everything in writing.   In fact, if you trust them, you’ll both want the same thing — structure.   If they resist structure, ask yourself why.   Because here’s the truth:   A good partnership will make business better.   A bad one will make every part of it harder.   If you are not both bringing something valuable to the table: time, cash, skills, systems... and you are not willing to spell it all out, then don’t do it.   Better to own a business solo than ruin a friendship trying to split one.     Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
How To Begin The Negotiation Process article cover image
Sam from Business For Sale
18 Aug 2025
  So, you’ve done your due diligence.   You’ve looked the seller in the eye.   You’ve seen the numbers, asked the awkward questions, and decided you’re ready to make an offer.   Now comes the part that makes most new buyers freeze.   How do you actually start negotiating the deal?   Do you send a formal letter? Do you loop in your solicitor immediately? Do you wait for the seller to name a number?   Let’s make it simple.   Here’s how to begin the negotiation process the smart way — with clarity, calm and control.       STEP ONE: PEOPLE BEFORE TERMS   Most people rush into deals trying to impress sellers with complex structures and long-winded term sheets.   That’s not how professionals start.   The first thing to assess isn’t the price or the payment plan.It’s the people.   Ask yourself two questions:   Will I make money from this business? Do I want to work with this person and their team during the transition? If the answer to either is no, walk.   If both are yes, keep going.   Because the success of the deal relies on relationships, not just spreadsheets.       STEP TWO: START WITH THE BLANK PAGE METHOD   Here’s how experienced dealmakers avoid paralysis by analysis.   They use what’s called the Blank Page Start.   It’s not legal paperwork. It’s not binding.   It’s a simple one-page outline that sets the tone.   It might look like this:   "Hey [Seller], we've agreed there might be a deal here. I want to buy your business for $X amount, using Y financing, based on Z terms and conditions."   Write it by hand or type it up, sign it yourself, and send it across with a message like:   "If these terms sound good to you, let's both sign this and I’ll get it over to my solicitor to prepare the deal."   This signals intent without scaring the seller or locking you into anything.   It keeps things human and grounded.   And most importantly, it gets the conversation moving.   Tip: Only bring in lawyers once both sides have signed the blank page. Not before.       STEP THREE: BE THE FIRST TO SET THE PRICE RANGE   Traditional advice says, “Never say your number first.”   That’s fine for poker. It’s bad for business.   Here’s why it works to go first when buying small businesses:   Most sellers have never done a deal before. Their expectations are based on emotion, not data. They often overvalue the business because they built it from scratch. If you hesitate, they’ll anchor to fantasy numbers they heard from mates or articles online. So instead of playing games, put your range on the table.   Example:   "Most small businesses sell between 1 to 5 times their net annual profit. Based on what I’ve seen, I’d value this one between $400,000 and $500,000."   You’ve just done two things:   Anchored the conversation in reality. Shown them you’ve done your homework. If the seller says, “But I want a million,”   you’re now in a position to calmly explain why that’s unrealistic, not from opinion, but from comps, financials and logic.       STEP FOUR: LET THE NUMBERS DO THE TALKING   Remind them that price is just one part of the deal.   Things that affect valuation include:   Revenue consistency Customer concentration Lease terms Staff turnover Equipment age Owner involvement Supplier agreements Seasonality Risk and dependency Make it clear that the number is not an attack.   It’s just the market reflecting what the business earns, what the buyer takes on, and what it will take to grow from here.   You’re not underpaying. You’re pricing for performance.       STEP FIVE: FINISH WITH CONFIDENCE AND KINDNESS   One last tactic. End the first negotiation conversation with a clear, respectful close.   Just like a great restaurant hands you a mint with the bill, you want to leave the seller with a good taste in their mouth.   Try something like this:   "I respect what you’ve built. If this business is going to keep thriving, we both need to win. I’m not here to squeeze you. I’m here to create a deal that works for both of us."   You may not remember your first words, but they’ll remember your last.   And you want to be remembered as a buyer who listens, understands and deals fairly.       FINAL WORD: YOU DON'T NEED TO BE A NEGOTIATION EXPERT   You don’t need to outsmart anyone.   You don’t need to wear a power suit or quote Shark Tank.   You just need to:   Start simple Stay clear Show respect And let the deal structure follow the relationship, not the other way around This is not a battle. It’s a transition.   You’re not taking their business. You’re carrying it forward.   Start that process the right way, and everything else will be smoother from here.     Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
Creative Acquisitions: Non-Traditional Ways To Buy Businesses That Are Shutting Down article cover image
Sam from Business For Sale
11 Aug 2025
  Most people think you need hundreds of thousands of dollars and a bank loan to buy a business.   Not true.   In many cases, businesses are closing down not because they’re worthless, but because the owners are tired, retiring, or simply ready to move on.   And in those moments, opportunity appears.   If you act with empathy, timing, and a clear offer, you can acquire real value: customers, cash flow, staff, even entire operations, without needing huge amounts of capital up front.   This article breaks down four real, practical strategies that smart buyers are using right now to acquire businesses that are shutting down.       1. CUSTOMER TRANSFERS THROUGH EXIT AGREEMENTS   When a business closes, its customers don’t just vanish.   They need somewhere to go.   Smart buyers position themselves as that “somewhere” and they do it by partnering with owners before the doors officially close.   Example:   Brittany owned a gym. When nearby fitness studios began shutting during COVID, she didn’t wait. She reached out and made a deal with one of the owners:   The gym that was closing sent an email to its members, recommending Brittany’s gym as their new home. Brittany agreed to pay the former owner a share of the new member revenue for the first six months. She invited those customers to a special welcome event and gave them a warm handover experience. She even offered the original owner a part-time role as a trainer or advisor. The result? Brittany gained over $100,000 in new revenue and built a reputation as a safe landing zone for former members.   Why this works:   The outgoing owner keeps their reputation intact.   Customers are taken care of.   You grow your client base.   No one loses face.   Tip: This can work in any service business: fitness, childcare, health, beauty, even trades, anywhere there is a recurring or loyal customer base that needs continuity.       2. REFERRAL DEALS WITH RETIRING OR EXITING OWNERS   When a business closes, its database becomes one of the most valuable remaining assets.Emails, past clients, website traffic, Google reviews, it’s all sitting there with nowhere to go.   Instead of watching that value disappear, step in and turn it into a referral engine.   Example:   Peter owned a restaurant. A nearby competitor was shutting down. Rather than ignore it, he made an offer:   The owner of the closing restaurant sent one final email to their 15,000-person list. It included a heartfelt farewell and a special 25 percent discount at Peter’s place. Peter paid a referral fee for each customer who used the code. Within weeks, Peter had gained dozens of loyal new customers.   The former owner made a few thousand dollars on the way out. Everyone won.   Why this works:   The exiting business gets one final income stream. You acquire customers for a fraction of the normal cost. There’s no risk of being seen as aggressive or opportunistic. Tip: Keep it personal. Make sure the referral comes directly from the owner. People are far more likely to follow someone they trust.       3. TURNAROUND DEALS WITH PROFIT-SHARING INSTEAD OF CASH   Not every business that shuts down is a failure. Some are simply stuck.   The owners might be burnt out, overwhelmed, or unsure how to take it further.   That’s where you can step in, not with a big cheque, but with a better offer.   How it works:   You agree to take over the business and improve it. You offer the seller a percentage of future profits, rather than a large upfront payment. You reduce their risk while giving them long-term upside. Example:   Drew built a business portfolio by acquiring small websites and digital businesses that were no longer active.   He didn’t offer money upfront. He simply proposed a 30 percent share of any profit he generated after taking control.   Owners were happy to walk away with no pressure.   He rebuilt the businesses using simple improvements.    Within months, they were generating income and paying the original owners more than they expected.   Why this works:   The seller gets peace of mind and potential income. You avoid risky debt or overpaying for underperformance. You only pay if the business actually works. Tip: Make sure everything is documented. Profit-sharing agreements should be clear, with agreed timeframes, reporting, and exit clauses.       4. ACQUIRING STAFF AND TALENT FROM CLOSING BUSINESSES   Sometimes, you don’t want the business.   You want the people.   Experienced staff, loyal teams, and well-trained service providers are extremely valuable, especially when hiring is tough.   If you find out a business is closing, you can approach the owner and propose a respectful transition for key team members.   How this works:   You speak to the owner before closure and offer to interview their team. You guarantee a smooth onboarding for their staff and clients. You may offer a small incentive to the owner to assist with the transition. Staff keep their jobs, and you gain a team without recruitment headaches. Example: A childcare centre in a regional town closed due to the owner’s health.   A nearby centre offered to hire the team, absorb the enrolled families, and continue the program with minimal disruption.   The transition was calm, respectful and retained almost the entire staff base.   Why this works:   You protect jobs. You gain proven staff. You build goodwill in the community. The former owner protects their legacy. Tip: Make the transition process professional and structured. You want staff and clients to feel confident, not anxious.       WHAT MAKES THESE STRATEGIES EFFECTIVE   They rely on relationships, not capital. They solve problems for the seller and provide real value in return. They minimise risk, while maximising opportunity. They’re often faster and less complex than full acquisitions. They build trust, goodwill and a strong reputation in your industry.       YOU DON'T NEED BIG MONEY TO BUY REAL VALUE   Buying a business doesn’t always mean writing a big cheque.   Sometimes, the best deals happen when a seller just wants out, cleanly, fairly, and with dignity.   If you can offer that, you don’t need to compete on price.   You compete on value.   These strategies work because they help everyone win.   The seller exits with confidence.   You gain customers, cash flow, or talent.   The clients get continuity.   The staff get stability.   That’s not just a clever deal. That’s a good one.   So next time someone says, “Yeah, we’re shutting down next month,” you know what to do.   Ask the right questions.   Make a smart offer.   And build something better with what others are walking away from.   That’s how smart buyers grow: one good conversation at a time.     Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
Seller Financing: What It Is And How To Do It article cover image
Sam from Business For Sale
04 Aug 2025
  Let’s cut to it. You’ve found a great business, but your bank account looks like it’s been on a diet.   Welcome to the part where smart buyers get creative and the wealthy get wealthier.   It’s called seller financing.   Also known as a profit payback or vendor finance.   And if you're serious about buying businesses in Australia, you’d better get fluent in how it works.       WHAT IS SELLER FINANCING?   Seller financing means the seller becomes the bank.   Instead of fronting the full price, you put down a portion and pay the rest over time out of the business profits.   It’s like a lay-by for companies.   Except instead of putting down $20 for a toaster, you're locking in a $500,000 deal with ten percent down and a handshake backed by a contract.       WHY WOULD A SELLER AGREE TO THIS?   Good question. And here’s the honest answer:   Because nobody else wanted to buy it. Yet.   Think regional towns. Think older owners.   Think great businesses that aren’t flashy but print cash quietly in the background.   These deals get ignored by dreamers chasing unicorns.   A seller might agree because:   They want to retire and don’t care about upfront money as long as it’s secure. The business is solid, but the buyer pool is thin. They like you and want the business to continue. They want tax advantages by spreading income over years. They’d rather make interest from you than deal with banks.       WHAT DO THE TERMS LOOK LIKE? Let’s break down a typical structure:   Purchase price: $500,000 Annual profit: $200,000 Down payment: $50,000 (10 percent) Monthly seller payments: $4,000 over 10 years Your monthly profit after paying the seller: around $10,000 You’re cash flow positive from day one. And no, that’s not a fantasy spreadsheet.That’s what happens when you buy smart and structure the deal with your head, not your ego.       WHY I LOVE THIS METHOD (AND WHY YOU SHOULD TOO)   Everything is negotiable.   Want a lower monthly payment? Ask.   Want the seller to stay on for six months? Ask.   Want to include stock, trucks, or that weird vintage slicer in the kitchen? Ask.   This is not a bank loan. There are no rigid terms.   There is only what you and the seller agree on.   The best part? You already have all the financials.   You've done your due diligence.   You know the cash flow.   So you’re negotiating with facts, not hopes.   If you structure it right, the business pays for itself. Not you.   Not your credit card.   The business. Pays. For. Itself.       HOW TO MAKE THE PITCH   Let’s say the seller wants $1 million. You say:   “Look, I can go to the bank and pay you $750,000 now. But they’ll charge me 8 percent interest, and you get your money in one lump, taxed hard.   Or I can give you $1.15 million over 10 years, with 5 percent interest, no bank involved, and you get a better price and a tax advantage.”   Game. Set. Match.   You’re solving their problem while creating your opportunity.   You make them more money than the bank would. And you don't have to beg a lender to believe in you.       HOW IT BENEFITS THE SELLER   More total money Tax spread over years No agent or bank delays Monthly cash flow, like an annuity Keeps them involved (if they want to be) Legacy protection — especially if they’re emotionally tied to the business You’re not asking for a favour. You’re offering a better deal.       POTENTIAL TRADE-OFFS   Yes, there are a few things to keep in mind.   Sellers may charge a higher total price. Fair enough, they’re taking a risk. Interest rates vary. But they’re usually negotiable. You still need to prove the business will service the debt. Some sellers will say no. That’s fine. Ask the next one. You'll need a solid legal agreement. No handshake deals here.       THE TWO QUESTIONS THAT MATTER MOST   If you’re nervous about debt, good. You should be. But ask yourself:   1. Will it pay for itself?   Only take on debt that is covered by the profit it generates. That’s not risky. That’s smart.     2. What happens if it doesn’t?   Don’t go so big it sinks you. Keep it small enough that if the deal goes bad, you recover.   Then sell it. Or fix it. Or walk away without being ruined.       THIS IS HOW THE SMART MONEY BUYS   Seller financing is the secret weapon.   It gets you in the game faster.   It lets you skip the gatekeepers.   And it puts you in control.   You are not just buying a business.   You are buying cash flow, control, leverage and experience without selling the farm.   You do not need to be rich to buy a business.   But you do need to be clever about how you structure the deal.   So if the business is solid, and the seller is open?   Make the pitch.   Lock in the terms.   And let the business pay you and them at the same time.   Because when the bank says no, seller financing says yes.     Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
Red Flags to Look For in Due Diligence (And Why Walking Away Might Be the Smartest Money You Never Spent) article cover image
Sam from Business For Sale
28 Jul 2025
  Old mate Warren Buffett once said,   “Rule number one: don’t lose money. Rule number two: don’t forget rule number one.”   It’s cute until you realise it applies to your first business deal.   The one you’re about to stuff up because it feels right.   Let me be clear:   Your feelings don’t count.   Due diligence does.       FALLING IN LOVE WILL KILL YOUR DEAL JUDGMENT   Everyone has a crush on their first deal. It’s normal.   But if you’re already picturing yourself behind the counter with your name on the coffee loyalty card, pull back.   That’s how people get emotionally wrecked and financially rinsed.   One rule from my old man:“Never fall in love with something that can’t love you back.”       HERE’S WHAT SHOULD MAKE YOU WALK. FAST.   1. It’s Losing Money If it’s bleeding cash and the seller says, “You just need fresh energy,” that’s code for “Please take my flaming dumpster.”   You’re not a turnaround CEO. You’re a first-time buyer with a mortgage and a bad back. Leave it.     2. You Need a Loan the Size of a Small War Chest Stacking debt on a shaky business is how people end up Googling “Can I return a business?” at 2am.     3. Margins So Thin You Could Shave With Them   Ten percent gross margin is a rounding error, not a business model.   If it costs $90 to make $100, one supplier price hike and you're selling furniture.     4. Heavy Assets, Light Logic   If the place needs forklifts, cranes or a diesel mechanic named Kev, think twice.   You're not buying a fleet. You're buying headaches with a depreciation schedule.     5. Seller Who Thinks They’re God’s Gift   Avoid the 35-year-old founder with a TEDx talk and a SaaS idea who wants 12 times revenue for their dog wash.   You want the retiring bloke who just wants to go fishing. That’s your seller.     6. No Cashflow for Leverage   Thinking about borrowing against future cashflow? Make sure there actually is some.   If the business barely covers lunch, banks will ghost you faster than a dodgy Tinder date.     7. Can't Even Pay Yourself a Wage   If the business only works when the owner works 80 hours and pays themselves nothing, you’re not buying a business.   You’re inheriting burnout.     8. No Buffer   Ask how much cash is in the business.   If the answer is “We manage week to week,” run.   You need something that survives a rainy quarter without panic-baking lamingtons.     9. You're the Only Operator   If you leave for a week and the business dies, congrats.    You've bought yourself a prison with a brand name.   Make sure you can hire help and still make money.     10. Seller is All Vibes, No Docs   If they say “Don’t worry, it’s all good, we just haven’t put it in writing,” leave.Immediately.   Good businesses have documentation. Bad ones have excuses.     11. Sales Dropping Like a Wet Pavlova   “Ignore the last two years, we had some one-off stuff.”   Translation: the decline is real, and you’re next.   Run the numbers for a worst-case year.   If you can’t survive it, don’t buy it.     12. No Way to Grow   Can’t add new customers? Can’t raise prices? Can’t upsell a single bloody thing?   That’s not a business. That’s a fixed-income job with more risk than reward.     13. Fancy Accounting Terms   If the seller starts banging on about EBITDA like it’s magic, ask them what the net profit is after paying for all the real bills.   That’s the number that matters. Everything else is just seasoning.     14. “We’ve Got a Patent Pending”   Sure, and I’ve got a helicopter on layby.   If you don’t understand the patent or the product, stay out of niche technical land.   Your first business should not come with legal risk and napkin sketches.     15. Seller Gives You the Ick   Trust your gut. If they’re slippery, aggressive or weirdly defensive, that’s not charisma. That’s a red flag with aftershave.   Don’t buy from someone you wouldn’t have a beer with.     16. No Exit Plan   What happens if you want out in 12 months? Can you resell it?   If the answer is “Uhh…”    you’re buying a one-way ticket to regret.     17. Partnerships Without Clarity   Partnerships sound lovely until someone wants to take Christmas off and the other wants to open on Sundays.   You need agreements. Not handshakes. Handshakes leak money.     18. “We Just Need to Close Fast”   If they’re rushing you, it’s not urgency. It’s desperation.   There’s always a reason someone’s bolting for the exit. And it’s rarely good.     19. You’re Already Defending the Deal   If you’re saying things like, “I mean, it’s not that bad,” then mate, it probably is.   This is how you justify buying garbage with optimism and a spreadsheet.       LEAVING A BAD DEAL ISN'T FAILURE. IT'S STRATEGY.   You don't lose money when you walk away.   You lose it when you ignore the signs, double down on hope, and tell yourself it'll all work out.   The smartest dealmakers aren't the ones who say yes the fastest.   They're the ones who say no often, early and with complete confidence.   So when the deal stinks, don’t hesitate.   Walk fast. Walk proud. Walk like you dodged a bullet.   Because you probably just did.     Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
Phase 3: Hired Guns For Due Diligence article cover image
Sam from Business For Sale
21 Jul 2025
  By now, you’ve had the awkward coffee with the seller, eyeballed the financials, counted coins, and hopefully dodged a few landmines in Phase 2.   If you’re still in the game, good.   But now it’s time to stop playing amateur detective and bring in the professionals.   This is Phase 3: Hired Guns. Because buying a business without expert backup is like walking into a courtroom without a lawyer and hoping charm gets you off.       YOU'RE NOT MEANT TO DO THIS ALONE   This is the biggest cheque most people will ever write outside of buying a house.   So why would you go it alone?   You're not expected to be the accountant, lawyer, or operational specialist. You're the buyer.   Your job is to make smart decisions, not guess your way through legal jargon or interpret BAS statements like some half-trained forensic analyst.   What you need now is a deal team. Real experts.   People who look at these documents and systems every week and know exactly where the problems hide.   If you're about to invest hundreds of thousands into a small business, don’t be stingy where it counts. Getting the right people involved could save your skin.       YOUR CORE TRIO: WHO YOU NEED AND WHAT THEY DO   1. The Accountant – Your Financial Sniper   Your accountant's job isn't to nod along and say the profit looks decent.   Their job is to find cracks in the story before you fall through them.   What they’ll check:   Three years of tax returns, BAS and financial statements Payroll records, superannuation compliance, GST accuracy Any signs of cashflow manipulation or irregular expenses Inventory valuation methods and stock control Owner add-backs that smell more like fantasy than fact You want them to say, “Here’s what’s real, here’s what’s fluff, and here’s what you need to fix.”   If they shrug and say, “Looks fine,” find a better accountant.     2. The Lawyer – Your Legal Shield   This person reads the fine print so you don’t get ambushed six months after the deal closes.   One dodgy clause in a lease or supplier agreement could turn your dream business into a legal money pit.   What they’ll check:   Lease terms, options, hidden rent escalations and demolition clauses Employee contracts, entitlements, and compliance with awards Any history of legal disputes, outstanding liabilities, or unpaid penalties Intellectual property ownership and transfer details Customer and supplier contracts that could fall over with new ownership You want a lawyer who works in commercial and business sales.   Not your cousin who “does some property law on the side.” This is no time for favours.     3. The Industry Expert – Your Inside Man   This one’s the wildcard, and most people skip it. That’s a mistake.   Find someone who knows this type of business inside-out.   Someone who’s run a café, managed a warehouse, owned a tyre shop, whatever industry you’re buying into.   They will see things you can’t. And more importantly, they’ll know what actually matters versus what just looks shiny in a pitch.   What they’ll tell you:   What breaks down most often (and how much it costs to fix) What customers really care about and complain about How long the equipment should last before it needs replacement Which staff roles are essential and which are dead weight Whether the seller’s story actually makes operational sense Can’t find one? Pay for it. Shout lunch. Offer a $100 consult.   This single conversation could save you from a deal that looks great on paper but bleeds money in real life.       WHO ELSE BELONGS ON YOUR BENCH?   Every deal is different. These roles are optional but powerful depending on the business type.   Real Estate Agent or Broker: For deals with property, ask them to pull comps and assess the lease against market rates. Insurance Broker: Can estimate realistic premium costs post-acquisition and flag underinsured risks. IT or Systems Consultant: Useful in businesses with outdated POS, clunky booking systems or digital blind spots. Industry Association Contact: Some are goldmines for compliance guidance, benchmarks and operational norms. Former Employee or Competitor Contact: Tread carefully, but if you can get insight from someone who used to work there, it can be priceless.       WHAT THIS LOOKS LIKE IN THE REAL WORLD   You’re buying a wholesale bakery.   You get the numbers checked. Great.   The lease looks stable. Excellent.   But the industry expert tells you those Italian ovens are past their prime and will cost thirty grand to replace.   The insurance broker tells you flour dust raises your premium.    The lawyer flags that if one key customer walks, the contract lets them take the custom packaging IP with them.   The accountant discovers the “staff bonus” column is really just the owner's car loan being disguised.   All true stories. All real pain avoided by bringing in the right people before it was too late.       THIS IS WHERE YOU STOP GUESSING AND START PROTECTING YOUR MONEY   You can absolutely build wealth through business acquisition.   But wealth is not built on wishful thinking and crossed fingers.   This is where the emotion stops and the professionals step in.   If the numbers don’t hold up, the contracts are a mess, or your gut starts twisting: listen.   Your hired guns are there to save you from the stuff that ruins first-time buyers.   And if everything checks out?   Congratulations. You’ve done what most never do. You’ve bought like a professional.   You are not paying these people to tell you what you want to hear.   You’re paying them to tell you the truth.   Listen to it. Or learn the hard way.     Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
Phase 2 of Due Diligence: The Full Monty article cover image
Sam from Business For Sale
14 Jul 2025
  You’ve found a business that looks promising.   You’ve had the chats, peeked at the P&L, maybe even tasted the product.   Now you’re thinking: This could actually work.   This is where you stop dreaming and start digging.   Welcome to Phase 2: The Full Monty.       YOU’RE NOT JUST BUYING A BUSINESS. YOU’RE BUYING ITS PROBLEMS TOO.   Don’t get starry-eyed.   That café’s avocado toast won’t pay your mortgage if the books are cooked and the staff are ghosts.   This is the part where you put your grown-up pants on and ask the hard stuff.       WHAT TO LOOK AT (AND WHY MOST PEOPLE DON’T)   If Phase 1 was about what the seller told you, Phase 2 is about what the numbers and documents confirm.   You're going deeper than tax returns now. This is the full diagnostic.   Here’s what’s on the menu: Contracts and leases (especially rent — it’ll be your biggest fixed cost) Employee records and wage obligations (super, awards, leave accruals — all of it) Customer concentration (is this just one big account in disguise?) Supplier deals (any handshake agreements? Write. Them. Down.) Business structure and company debt Competitor landscape (and how they’re quietly gutting your margins) Cash handling and systems (is this thing running on spreadsheets and prayer?) And most importantly: What’s the break-even point?   If you’re putting down $350k, how long until you make it back?   12 months? 18? Or are you hoping Christmas and UberEats save you?       THIS IS WHERE BUYERS FREAK OUT   You’ll feel overwhelmed. That’s normal.    You’ll think, “I don’t even know what bylaws are.” That’s also normal.   Relax. You don’t need a law degree to do due diligence.   But you do need a system.   Get a good accountant. A switched-on lawyer.   A mate who’s been through it.   Or join a community that’s done this before.   Accountability beats anxiety — every time.       CUSTOMISE YOUR CHECKLIST. ONE SIZE DOESN’T FIT JACK.   Every deal is different. So treat it like one.   Buying a laundromat?   Count coins. Two days a week. For a month. Yes, literally.   Check the power bills.   Ask if the machines are under service contract and with whom.   No contract? That’s your 2am flood waiting to happen.     Buying a café?   Ask when the espresso machine was last serviced.   Check the POS system for voids and discounts.   Open the fridge and see what’s expired. Yes, seriously.     Buying anything with a lease?   Compare it to the neighbours.   If you’re paying double for the same square footage, guess who’s getting played?       RED FLAGS THAT SCREAM “RUN”   CASHFLOW DISCREPANCIES   Seller says they make $180k, but the tax return says $40k.   “Oh we do a lot of cash,” they say.   Translation? You’re buying a lie — and the ATO will come knocking.     CONSISTENTLY BAD GOOGLE REVIEWS   You can’t fix a bad reputation overnight.   Use it as leverage — or walk if the brand’s too cooked.     MISSING LICENCES   Seller says “Never needed one.”   But the council says you do.   No licence = no deal. End of story.       THIS IS THE WORK THAT MAKES YOU RICH (OR SAVES YOU FROM BEING BROKE)   Look, it’s tempting to get caught up in the excitement.   But this isn’t a new couch. You’re buying a future.   Ask the tough questions now — or answer to your regrets later.   If the seller gets defensive when you start asking for documents?   That’s the answer.   If everything checks out and the numbers hold?   Now you’re cooking with gas.   OWNERSHIP ISN’T A HOLIDAY. IT’S A TEST.   Phase 2 is where most wannabe buyers tap out.   But if you stay sharp, keep your wits, and trust the process?   You’ll not only survive this phase,   You’ll set yourself up to win the whole damn thing.     Your Next Step   Ready to find businesses that will pass your due diligence tests with flying colours?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
The BRRT Method: Your Go/No-Go Framework for Smart Business Acquisitions article cover image
Sam from Business For Sale
07 Jul 2025
  Ever spent hours scrolling through business listings only to feel more confused than when you started? You're not alone!   The business buying journey often begins with enthusiasm but quickly turns into a maze of questions.   "Is this too expensive?"   "Will it survive a downturn?"   "Can I actually make money with this thing?"   Before you know it, you're drowning in spreadsheets and second-guessing every option.   Here's the good news: there's a better way to cut through the noise.   We've watched thousands of business purchases unfold—both successes and face-palm failures—and noticed something interesting.   The buyers who use simple frameworks to evaluate opportunities consistently make better decisions than those who rely on gut feeling or complex financial models alone.   Enter the BRRT Method—a straightforward approach that helps you quickly separate genuinely promising opportunities from businesses that look good on paper but might become money pits in reality.   If you've been following our approach, you might have already used the SOWS test to identify "boring" businesses with hidden potential.   Now it's time to take your analysis up a notch.         From "Maybe" to "Definitely": The Power of Clear Decision Frameworks   Let's face it—the typical business buying process is about as organised as a toddler's birthday party.   Most buyers dart from one shiny opportunity to another, getting excited about fancy marketing materials or impressive-sounding revenue figures without examining what really matters for long-term success.   Did you know? A survey by the Australian Small Business Commissioner found that 72% of business buyers spent more time researching their last car purchase than they did evaluating their business acquisition.   Yikes! That might explain why so many business transfers struggle in the first year.   But you're smarter than that.   You want a business that will thrive long after the excitement of acquisition day fades. That's where BRRT comes in.         BRRT: Your Business Evaluation Superpower   BRRT is as simple to remember as it is powerful to apply.   It stands for: Buy businesses with predictable cash flow Resist economic downturns Raise prices as you add value Technology can be meaningfully added   Think of it as your business bullsh*t detector—a practical tool to cut through seller hype and focus on the fundamentals that actually determine success.   Let's explore each component with real-world examples that bring the concepts to life.         B is for BUY Businesses with Predictable Cash Flow   Cash flow isn't just a nice-to-have feature—it's the lifeblood of your business.   The difference between sleeping soundly at night and staring at the ceiling wondering how you'll make payroll comes down to whether your business generates reliable, consistent income.   You want to buy a business that cash-flows, not one that cash-sucks. What's the difference?   Cash-flowing businesses are like those dependable friends who always show up when promised.   They feature predictable revenue streams through: Monthly subscriptions (think gym memberships) Regular maintenance contracts (like quarterly pest control) Membership fees (such as childcare centres) Retainer arrangements (accounting services) Recurring customer purchases (weekly lawn mowing)   These businesses let you forecast income reliably and plan accordingly. Imagine owning a commercial cleaning company with 25 office contracts paid monthly.   You know on January 1st roughly what your revenue will look like for the entire year.   That's financial peace of mind!   Cash-suck businesses, on the other hand, are like that flaky mate who might show up for drinks... or might ghost you entirely.   They typically operate on a "work first, hope for payment later" model: Special event services (wedding planners) Seasonal operations (beach kiosks) Art galleries (unpredictable sales) Project-based consulting (feast or famine) Many tech start-ups (burning cash while chasing growth)   Here's a fun fact: At a recent business owners' conference in Melbourne, attendees were asked whether they'd take slightly lower profits with predictable cash flow or potentially higher profits with erratic cash flow.   A whopping 83% chose predictability. Why?   Because business owners who've been around the block know that consistency beats occasional windfalls every time.   The only scenario where buying a cash-suck business makes sense is if you're certain you can convert it to a cash-flow model within 90 days.   Unless you have a specific, tested strategy to make this happen (and most people don't), stick with businesses that already demonstrate sustainable cash flow patterns.         R is for RESIST Economic Downturns   Let's face it—economies go up and down like a yo-yo on a sugar rush.   The Australian economy has faced significant bumps approximately every decade, from the early 1990s recession to the 2008 global financial crisis to the 2020 pandemic shock.   This means if you plan to own a business for more than a few years, you'll almost certainly weather at least one economic storm.   The question isn't whether a downturn will come—it's whether your business will thrive, survive, or dive when it does.   The test for recession resistance is delightfully simple: If the economy tanks but your toilet is overflowing, are you still going to call a plumber?   Absolutely! That's a recession-resistant business. If the economy tanks but your custom picture frame breaks, are you going to shell out for an expensive replacement or grab a cheap one from Kmart?    Probably the latter—making custom framing decidedly non-recession-resistant.   Businesses that tend to weather economic storms well include: Plumbing and electrical services (broken pipes don't care about GDP) Healthcare and aged care (people get sick in any economy) Automotive repair (cars break down regardless of stock market performance) Budget food retailers (everyone still has to eat) Waste management (garbage needs collection in boom times and busts) Pet care (Australians will cut back their own spending before reducing care for their fur babies)   A quirky observation: During the 2020 COVID downturn, dog grooming businesses in Sydney reported being booked out weeks in advance despite the economic uncertainty.   Why? Because when people are stuck at home staring at their shaggy dogs all day, professional grooming suddenly becomes an "essential" service!   Avoiding businesses vulnerable to discretionary spending cuts doesn't mean those businesses are inherently bad—it simply means they carry higher risk during inevitable economic fluctuations.   If you're buying for long-term security rather than a quick flip, recession resistance should be high on your priority list.         R is for RAISE Prices as You Add Value   Here's a little secret that most business sellers won't tell you: the vast majority of small businesses are significantly underpriced.   Yes, you read that correctly!   According to our experience working with hundreds of Australian small business owners, most are undercharging by 30-300% compared to what the market would bear.   Even more surprising, only about one-third of small business owners raise their prices annually, despite inflation steadily eroding their purchasing power.   Why the reluctance to charge appropriately?   Many owners fear losing customers if they raise prices—despite evidence that modest, well-communicated increases rarely drive away significant business.   Others simply don't know how to effectively communicate their value proposition to justify higher rates.   This creates a tremendous opportunity for savvy business buyers.   When evaluating potential acquisitions, look for pricing flexibility—businesses where you can implement strategic price increases as you enhance the value proposition.   A real-world example: We recently worked with a mobile mechanic in Adelaide who hadn't adjusted his service rates in three years.   The new owner implemented a modest 15% price increase coupled with a convenient online booking system.   The result? Zero customer complaints, no measurable loss of business, and an immediate $85,000 annual profit boost. Not a bad return on investment!   The best acquisition candidates are businesses where modest operational improvements can justify meaningful price increases. This might involve: Improving service quality or response times Adding complementary offerings or packages Enhancing the customer experience Simply communicating value more effectively   Remember: most businesses don't have a pricing problem—they have a value communication problem. Solving that can dramatically improve your bottom line.         T is for TECHNOLOGY Can Be Meaningfully Added   The final piece of the BRRT puzzle examines whether technology can meaningfully improve the business.    This doesn't mean the business needs to become the next Silicon Valley darling—just that there's room for practical digital enhancements that boost efficiency, customer experience, or competitive advantage.   You might be surprised how many otherwise solid Australian businesses still operate like it's 1995: Handwritten invoices and appointment books No online booking or payment options Zero email marketing or customer follow-up Minimal or non-existent social media presence Paper-based inventory management   These technological gaps represent gold mines of opportunity. By implementing even basic digital solutions, you can often: Slash administrative costs Improve customer satisfaction and loyalty Generate valuable business insights through data Create barriers to competition Expand your market reach beyond local boundaries   A particularly amusing statistic: According to the Australian Bureau of Statistics, approximately 25% of small businesses still don't have a website. In 2023!   That's like trying to find a restaurant by wandering around and hoping for the best instead of checking Google Maps.   The key question isn't whether the business is currently high-tech, but whether relatively simple technology adoption could significantly improve operations or customer experience.   Sometimes the most valuable opportunities are found in the most technologically backward businesses.         BRRT in Action: Scoring Potential Acquisitions Now comes the fun part—putting BRRT to work in the real world!   When evaluating a potential acquisition, rate the business on each BRRT component using a simple 1-5 scale:   1 = Poor (Major red flag) 2 = Below Average (Significant concern)3 = Average (Typical for the industry) 4 = Good (Better than most competitors) 5 = Excellent (Outstanding advantage)   Businesses scoring 16-20 points represent excellent acquisition candidates.   Scores between 12-15 suggest potential but require careful consideration.   Anything below 12 likely involves too much risk or work to be worthwhile for most buyers.   Let's see how this works with some everyday examples:   Mobile Dog Grooming Service Buy (Cash Flow): 5 - Regular appointments and monthly packages Resist: 4 - Pet care remains important even in downturns Raise: 4 - Significant room for premium service packages Tech: 3 - Opportunity for booking app and client management Total: 16 (Excellent candidate)   Beachside Ice Cream Shop Buy (Cash Flow): 2 - Highly seasonal business Resist: 1 - Luxury purchase easily cut in tough times Raise: 3 - Some premium offering potential Tech: 2 - Limited tech improvement opportunities Total: 8 (Poor candidate)   Commercial Cleaning Company Buy (Cash Flow): 5 - Ongoing contracts with predictable revenue Resist: 4 - Essential service for businesses that remain open Raise: 3 - Moderate pricing flexibility Tech: 4 - Significant opportunities for scheduling and management technology Total: 16 (Excellent candidate)         Making BRRT Work for You   The beauty of the BRRT Method is its flexibility. It's not about finding perfect businesses scoring 5/5 in every category (those unicorns are rarer than affordable housing in Sydney).   Instead, it's about understanding the specific strengths and weaknesses of each opportunity so you can make informed decisions aligned with your resources and goals.   A business scoring lower in one area might still be perfect for you if that weakness aligns with your strengths.   For example, a business with poor technology implementation but strong scores in other areas might be ideal for a buyer with IT expertise who can quickly address that weakness.   The framework also helps you negotiate more effectively.   If you identify that a business scores poorly on technology implementation, you might focus your due diligence on quantifying the investment required to modernize operations—   and then use that information to negotiate a more favorable purchase price.         Don't Skip the Framework! (A Friendly Warning)   We've seen too many eager buyers jump into business ownership without a structured evaluation process, only to find themselves overwhelmed by unexpected challenges within months.   The initial excitement of becoming a business owner quickly fades when you're facing cash flow shortages, unforeseen market shifts, or operational inefficiencies.   The BRRT Method isn't just about avoiding bad deals—though it certainly helps with that.   It's about entering business ownership with clear eyes and a solid understanding of what you're buying.   This awareness sets the foundation for success from day one.   Think of it this way: You wouldn't buy a house without checking for termites or structural issues, would you?   Consider BRRT your business property inspection—a simple but powerful tool to uncover both potential problems and hidden opportunities.         Your Business Buying Journey: Next Steps   Ready to put the BRRT Method into practice? Here's how to get started: Create a simple BRRT scorecard to use when evaluating businesses Apply the framework to businesses you're currently considering Compare scores across different opportunities to identify the strongest candidates Use your findings to guide further investigation and negotiation   Remember, the goal isn't to find perfect businesses but to identify opportunities where the strengths align with your goals and the weaknesses can be addressed through your skills and resources.   The next time you find yourself getting excited about a business opportunity, take 15 minutes to run it through the BRRT framework.   That small investment of time could save you years of business hardship—or confirm that you've found a genuine opportunity worth pursuing.         Your Next Step   Ready to find businesses that will pass the BRRT test with flying colours?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
The First 5 Questions: Essential Due Diligence for Smart Business Buyers article cover image
Sam from Business For Sale
30 Jun 2025
  Ever watched one of those home renovation shows where the excited couple falls in love with a property, only to discover—   after they've signed the papers—that it has termites, foundation issues, and a roof that leaks like a sieve?    Buying a business without proper due diligence is exactly like that, except the repair bill typically has a few more zeros attached.   We've seen it countless times.   Eager buyers rush through the evaluation process, dazzled by impressive revenue figures or charming owners with convincing stories about "consistent growth" and "loyal customers."   Then reality hits around month three of ownership when they discover their biggest client is leaving, the equipment is held together with duct tape and hope,   or the books have been, shall we say, "creatively maintained."   The good news?   A few strategic questions asked early in the process can save you from becoming another cautionary tale.   Today, we're diving into the first phase of proper due diligence—what we call the "Truth Telling" phase—and the five essential questions that should begin every business evaluation.         Why "Truth Telling" Comes Before Negotiations   Before you start daydreaming about your business card title or negotiating purchase terms, you need to verify that what you're buying actually exists in the form it's being presented.   This initial phase of due diligence isn't about nitpicking every detail—it's about establishing whether the fundamental claims about the business hold water.   Think of it as a medical check-up rather than surgery.   You're not trying to perform a full colonoscopy of the business (that comes later), but you do want to check vital signs and make sure there are no glaring health issues that would make further examination pointless.   Fun fact: According to the Australian Competition and Consumer Commission, disputes related to "misleading representations" in business sales rank among the top five complaints they receive annually.   Many of these situations could have been avoided with basic initial due diligence.         The Four Ways Sellers Hide the Truth   Before diving into our questions, it's helpful to understand how sellers might obscure the real picture.   In our experience working with hundreds of business transactions, information gaps typically fall into four categories: Outright lies - The seller makes statements they know to be false Omissions - The seller conveniently "forgets" to mention important facts Obfuscation - The seller buries unpleasant truths in jargon or complexity Ignorance - The seller genuinely doesn't know the truth themselves   That last one might surprise you!   We've encountered many sellers who genuinely believed their businesses were more profitable than they actually were because they didn't understand their own financials.   One bakery owner we worked with was shocked to discover they'd been losing money on their signature product for years—they simply hadn't calculated their costs correctly.         Question 1: "Can you share three to five years of financial statements?"   This seems obvious, but you'd be amazed how many buyers skip this step or accept incomplete information. You want to see: Profit and loss statements Balance sheets Tax returns (these often tell a different story than internal statements) Cash flow statements if available   Multiple years of data help you spot trends and anomalies. Is revenue consistently growing, plateaued, or declining?   Do profits follow the same pattern?    Are there unexplained spikes or drops that require explanation?   A brilliant little tip: Compare financial statements provided to you against tax returns filed with the ATO.   Discrepancies often reveal the most accurate picture of the business's true performance.   As one seasoned business broker in Brisbane liked to say, "People may lie to buyers, but they're usually more hesitant to lie to the tax office."   Remember, at this early stage, you're not doing a deep financial analysis—you're simply verifying that the business's performance roughly matches what the seller has claimed.         Question 2: "How is revenue broken down by product/service and customer?"   This question often reveals more about a business's health than any other. You're looking for two critical insights:   Product/Service Concentration: Does the business rely heavily on a single offering?   We once saw a marketing agency that claimed to be a "full-service firm" discover during due diligence that 87% of its revenue came from a single service that was rapidly becoming automated. Yikes!   Customer Concentration: This is the sleeping dragon of business risk. If a large percentage of revenue comes from a small number of customers, you're essentially buying dependency rather than stability.   What's "too concentrated"? While it varies by industry, we generally get nervous when: Any single customer represents more than 15-20% of revenue The top five customers account for more than 50% of revenue   A cautionary tale from Perth: A manufacturing business sold for a premium price based on strong financials and a "diverse customer base."   Three months after the sale, their largest client (representing 42% of revenue, which wasn't clearly disclosed) moved to a competitor.   The business never recovered, and the new owner ended up selling assets just to recoup part of their investment.         Question 3: "What key staff are essential to operations, and what are their intentions?"   Businesses aren't just assets and customers—they're people.   In many cases, the most valuable components of a business are the human ones, particularly in service businesses or those requiring specialized knowledge.   Key staff questions to explore: Which employees hold critical knowledge or customer relationships? Are there written agreements or contracts with these employees? Are they aware the business is for sale? Will they stay after the transition?   We worked with a buyer who purchased a thriving trades business, only to discover that the two senior technicians (who held all the relationships with major clients) had already planned to leave and start their own competing business.   Within six months, the business had lost 60% of its revenue.   The tricky part? This information can be sensitive during early due diligence since most employees don't know the business is for sale.   You may need to rely on the seller's assessment initially, while planning for more direct conversations later in the process.         Question 4: "Can I see a list of assets and equipment with their condition and age?"   The physical assets of a business—from manufacturing equipment to company vehicles to office furniture—represent both value and potential future costs.   What looks impressive during a quick walk-through might be on its last legs operationally.   For each major piece of equipment or category of assets, you want to know: Age and condition Maintenance history Estimated remaining useful life Replacement cost   A Melbourne restaurant buyer shared this painful lesson: "The kitchen looked spotless during my visits, but I didn't ask about the refrigeration systems' age.   Three weeks after taking over, two walk-in coolers failed simultaneously—a $27,000 emergency expense I hadn't budgeted for."   Don't just accept the seller's assessment here.   For major equipment, consider bringing in a specialist for evaluation before finalizing any deal.   That $500 inspection could save you tens of thousands in unexpected repairs.         Question 5: "What does the competitive landscape look like, and what challenges do you anticipate in the next 1-3 years?"   This question serves two purposes: it provides valuable information about market conditions, and it tests the seller's honesty and self-awareness.   Listen carefully to how the seller describes competitors.   Dismissive responses like "they're not really competition" or "nobody does exactly what we do" often indicate either naivety or deception. Every business has competition, even if it's indirect.   Pay particular attention to how forthcoming the seller is about challenges.   A seller who can't identify any significant threats or weaknesses is either not being truthful or lacks business acumen—neither is a good sign.   Some specific areas to explore: Who are the main competitors locally and industry-wide? Have new competitors entered the market recently? Are there regulatory changes on the horizon? How is technology changing the industry? What keeps the seller up at night about the business?   One of our favourite moments in due diligence came when a seller of a specialized transport business candidly outlined three major threats to his business model and his strategies for addressing them.   That level of transparency actually increased the buyer's confidence in both the business and the information provided.         Balancing Thoroughness with Practicality   It's important to remember that at this early stage, you're conducting preliminary due diligence.   The seller is still running their business and likely fielding interest from multiple potential buyers.   They won't have time to produce reams of detailed documentation for everyone who expresses casual interest.   Keep your initial requests focused on these five essential questions and the basic documentation needed to answer them: Three to six years of financial statements Customer and revenue breakdowns Staff organization information Asset and equipment lists Competitive analysis or market overview   As one experienced business broker told us, "You're still just kicking the tires at this stage."   The goal is to gather enough information to decide whether this opportunity merits the significant time investment of comprehensive due diligence.         Red Flags That Should Make You Pause   While conducting this initial assessment, be alert for these warning signs that might indicate deeper problems:   Reluctance to provide basic financial information Sellers sometimes cite confidentiality concerns, but with appropriate NDAs in place, there's no legitimate reason to withhold basic financial statements.   Significant discrepancies between verbal claims and written documentation If the seller claims the business makes $500,000 in profit but the financials show $300,000, either there's a misunderstanding or someone isn't being straight with you.   "Owner adjustments" that dramatically transform the financial picture.   Some adjustments are legitimate (like the owner's above-market salary or personal expenses run through the business), but be wary when adjustments turn a struggling business into a gold mine on paper.   High customer or revenue concentration - As mentioned earlier, dependence on a small number of customers creates substantial risk.   Declining trends with optimistic explanations - If revenue has decreased for three consecutive years but the seller insists it's about to turn around, proceed with extreme caution.   A bit of wisdom from a veteran business appraiser in Sydney: "The stories sellers tell about their businesses are often aspirational rather than historical.   Your job is to separate what is from what might be."         Moving Forward: From Truth Telling to Deep Dive   If a business passes this initial "Truth Telling" phase, you're ready to move to comprehensive due diligence. This deeper investigation will involve: Detailed financial analysis Customer interviews Employee assessments Market and competitive research Operational evaluation Legal and regulatory review   This more intensive process typically occurs after you've submitted an offer with contingencies or signed a letter of intent.   The important thing is that you've established a foundation of basic facts upon which to build your deeper investigation.         A Final Thought: Trust but Verify   Due diligence isn't about assuming sellers are dishonest.   Most business owners have invested years of their lives building something they're proud of, and they genuinely want to see it succeed under new ownership.   However, even the most honest sellers view their businesses through a lens of emotional attachment and optimism.   Your job as a buyer is to balance respect for what they've built with clear-eyed assessment of what you'd actually be acquiring.   By starting with these five essential questions, you establish a foundation of verified information that protects both parties and sets the stage for a successful transition—   if the business proves to be the right fit.           Your Next Step   Ready to put these due diligence questions into practice?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
The SOWS Test: Finding Hidden Gems in "Boring" Businesses article cover image
Sam from Business For Sale
23 Jun 2025
  Most business buyers chase the wrong opportunities.   They're drawn to trendy startups, cutting-edge technology, or businesses with explosive growth.   Meanwhile, the most sustainable, profitable acquisitions often fly completely under the radar—hidden in plain sight because they appear too ordinary to deserve attention.   What if there was a framework to help you identify these overlooked gems? Enter the SOWS method—a powerful lens for spotting businesses with untapped potential that others routinely ignore.         What is SOWS?   SOWS is a framework for identifying great "boring" businesses—the kind that generate consistent profits without requiring advanced degrees or constant innovation.   The acronym stands for: Stale: Minimal innovation has been adopted Old: The business has been around for a while Weak: The competition is lazy and uninspired Simple: You don't need specialized expertise to run it   These characteristics might sound like warnings to avoid a business, but they're actually powerful indicators of opportunity.   Let's explore why each element of SOWS represents hidden potential rather than a red flag.         Stale: The Overlooked Advantage   What exactly does "stale" mean in the context of a business acquisition?   We're talking about businesses that haven't kept pace with modern practices.   Their website might look like it was designed in 2008. The owners probably don't use social media for marketing.   They might still use fax machines or paper receipts rather than digital solutions.   They send emails from AOL accounts and expect clients to print, sign, and mail documents rather than using electronic signatures.   Why is this staleness actually appealing?   Because it represents enormous untapped potential with minimal risk.   When basic marketing and operational improvements haven't been implemented, you face a much lower risk profile than businesses requiring true innovation.   These archaic practices create a clear path to improvement.   With even fundamental updates to technology, marketing, and operations, you can dramatically increase the business's efficiency and profitability.   Marketing 101—the kind taught in any introductory business course—is rarely implemented in these companies, giving you low-hanging fruit for immediate enhancement.   By applying modern business practices to a stale operation, you can potentially transform a business purchased for pennies into a much more valuable enterprise.   The gap between current performance and potential performance represents your opportunity.         Old: Proven Sustainability   Unlike startups or recently launched ventures, businesses that have operated for years (ideally more than five) have demonstrated staying power.   They've weathered economic cycles, survived competitive threats, and built systems that work, even if those systems aren't optimized.   Old businesses come with significant advantages: Established customer relationships and loyalty Brand recognition within their community Proven demand for their products or services Operational processes that, while potentially inefficient, do function   These businesses operate on what some call the "Lindy effect"—the principle that the longer something has been around, the more likely it is to continue surviving.   A business that has operated successfully for decades has demonstrated a fundamental market fit that new ventures simply cannot prove.   The business might serve as a community landmark, with people using it as a reference point for directions:   "Take your first right after that pack-and-ship store at the corner of Liberty."   This type of embedded presence in a community creates a moat that's difficult for competitors to overcome.         Weak: Competitive Opportunity   When we talk about "weak," we're not referring to the target business itself—we're talking about its competition.   The ideal acquisition candidate operates in a space where competitors are even more behind the times than the business you're considering.   Think about the last time you hired a service provider like a plumber. Were they: On time? Using automated billing? Sending follow-up communications?   For many service businesses, the answer to all three questions is "no."   These industries are ripe with opportunity because the bar for customer experience is set remarkably low.   This competitive weakness creates a clear path to differentiation.   Simple improvements that are standard in other industries—online booking, automated billing, follow-up systems—can quickly position your acquired business as the premium provider in its category, justifying higher prices and attracting more customers.         Simple: Accessible Operations   The final component of SOWS focuses on operational simplicity.   The ideal acquisition doesn't require specialized knowledge or rare expertise to run successfully.   You should be able to explain the business model to an eight-year-old: "People with dirty cars come here and drink a cup of coffee while we make their cars look new again."   Simple businesses typically have: No proprietary technology requiring ongoing R&D No complex industrial processes No scientific or highly specialized knowledge requirements High demand for basic services with relatively few inputs   The beauty of simple businesses is that improvements are equally straightforward.   Once you acquire a SOWS business, you can gradually implement modern conveniences like: Billing software Customer relationship management systems Streamlined operations Outsourced support for routine tasks   These additions build speed and capacity, allowing you to serve more customers at higher rates while maintaining or improving quality.         Applying the SOWS Framework   When evaluating potential acquisition targets, run them through the SOWS checklist: Stale: Does the business use outdated marketing and technology? Is there obvious room for basic modernization? Old: Has the business operated successfully for at least five years? Does it have established customers and community presence? Weak: Are competitors in the space even less sophisticated? Is there a clear opportunity to stand out with basic improvements? Simple: Can you understand the business model quickly? Does it provide a straightforward service or product without requiring specialized expertise?   The more "yes" answers you have, the more likely you've found a hidden gem—a business that others overlook but that offers substantial upside with relatively low risk.         The SOWS Method in Action   Imagine finding a local car wash that's been operating for 20 years.   The owner still uses paper punch cards for loyalty, has no online presence, and relies entirely on word-of-mouth.   Competitors in the area are equally dated, with none offering online booking or membership options.   This business scores high on all SOWS criteria: It's stale (outdated marketing and operations) It's old (20 years of proven sustainability) Its competition is weak (no one is innovating) It's simple (the business model is straightforward)   By acquiring this car wash and implementing basic improvements—a modern booking system, membership program, and digital marketing strategy—   you could potentially double its value within a few years while facing minimal risk of failure, since the core business model is already proven.         The Winning Formula   SOWS—Stale, Old, Weak, Simple—is your winning formula for identifying boring but lucrative businesses that others overlook.   These businesses present the rare opportunity to acquire proven cash flow with significant upside potential and relatively low risk.   While others chase trendy startups or competitive industries, smart buyers focus on these hidden gems—   businesses that might not make headlines but consistently generate profits and respond extraordinarily well to even basic improvements.         Your Next Step   Ready to find your perfect boring business? Start applying the SOWS framework to evaluate potential acquisitions in your area.   Browse our current listings of established businesses for sale at BusinessForSale.com.au
Seller's Favourite: The Art of Standing Out in a Competitive Deal article cover image
Sam from Business For Sale
16 Jun 2025
  It's easy to forget that buying a business isn't just about finding the right company—it's about convincing the seller that you're the right buyer.   While you're evaluating business opportunities, owners are evaluating you.    The most attractive businesses often have multiple interested parties, and in these situations, being the highest bidder isn't always enough to win the deal.   Business owners don't just sell to the highest bidder; they sell to the buyer they trust most to continue their legacy, take care of their employees, and maintain relationships with customers.   When you acquire a business, you're not just purchasing assets—you're adopting the owner's life's work.         The Human Element of Business Acquisition   Most business acquisition advice focuses on spreadsheets, due diligence, and negotiations.   But equally important is the human element—building genuine relationships with business owners and understanding what truly matters to them beyond the sale price.   Remember that small businesses are the product of someone's blood, sweat, and tears.   Most sellers want to know their "offspring" is going to a good family.   By positioning yourself as the ideal steward for their business, you create opportunities for more favorable terms and potentially even seller financing that might not be available to other buyers.         Face Time: The Irreplaceable Ingredient   The foundation of seller rapport is simple but often overlooked: you will have to put in some face time and build real relationships with owners for this to work.   When you identify potential acquisition targets, make the effort to visit in person.   Walk into their businesses, introduce yourself, and have genuine conversations when they're not busy.   If physical visits aren't possible, phone calls or personalized emails can open the door to discussion.   Digital communication has its place, but nothing replaces face-to-face interaction for building trust.   As one successful acquirer notes, "The deals I've won weren't because I had the highest offer—it was because the seller felt I understood their business and would respect what they built."         Asking the Right Questions   Engaging with sellers requires thoughtfulness and emotional intelligence.   This isn't an interrogation—it's the beginning of a relationship. As you build rapport, weave these questions into natural conversation:   Understanding Their Journey: How did you get started in the business? What inspired you to choose this line of work? What were you doing before this?     Finding Their Passion: What do you love about being in this industry? What's your favorite part of running this business? What's the most important thing for your customers to know about you?     Learning from Experience: If you had it all to do over again, what would you do differently? What's the toughest part of being in the business? What's a typical day like?   Exploring Their Future: Have you considered selling the business? How come? What are you hoping to do next? What matters most to you—your legacy, employees, customers, sale price, or reputation?   The key is to ask these questions naturally throughout the conversation, not rapid-fire like an interview. You're getting to know them as a person, not just as a business owner.         The Two-Way Street of Seller Meetings   Keep in mind that the seller is likely just as interested in your motivations and capabilities. Be prepared to clearly articulate: Why you're interested in their specific business How your background and skills make you a good fit What your vision is for the company's future How you plan to take care of existing employees and customers   The most underrated part of getting to know owners is actually getting them to like you.   People sell to people they connect with—those who share their values and vision.   As obvious as it sounds, owners want to sell to someone who genuinely appreciates what they do for a living.         Showcasing Your Value   Knowing your skills, passion, and expertise is valuable to you, but it's crucial when selling your acquisition bid to the seller.   The best predictor of future behavior is past behavior, so be ready to share your relevant accomplishments.   This isn't a job interview (please don't bring a PowerPoint presentation), but in a non-boastful way, mention experiences that demonstrate your: Ability to learn and grow Track record of success in relevant areas Resilience through challenges Commitment to values that align with the business Upward trajectory in your career or previous ventures   Focus on how you've won in the past, not just what duties you've performed.   Concrete examples of overcoming obstacles or achieving growth tell a far more compelling story than a list of responsibilities.         Understanding the Seller's True Motivations   Learning a seller's genuine motivations requires patience.   Their reasons for selling are often nuanced and may not be fully revealed in initial conversations.   You may need several meetings to build the trust necessary for them to share their real motivations.   Sometimes what sellers say they want and what actually matters most to them are different.   For example, a seller might emphasize sale price in early discussions, but their deeper concern might be ensuring their long-term employees are protected.   By taking time to build trust, you'll uncover these underlying priorities.   Key motivators to listen for include: Concern for employee welfare Desire to preserve company culture Interest in maintaining community relationships Legacy protection for the business name or reputation Retirement planning needs Health or family considerations         Becoming the Preferred Buyer   When you understand what truly matters to the seller, you can structure your offer to address their specific concerns and desires.   This might include: Offering employment contracts to key team members Proposing a gradual transition period Committing to maintain the company name or core values Structuring payments to support the seller's retirement plans Including the seller in strategic decisions during a transition period   Remember that price is just one factor in the seller's decision.   A slightly lower offer that addresses their deeper concerns may win out over a higher bid that ignores these priorities.         The Personal Connection Advantage   The most successful business acquisitions often happen when buyers and sellers develop genuine personal connections.   This doesn't mean forced friendliness—it means finding authentic common ground.   Shared interests, values, or backgrounds can create bonds that transcend business transactions.   When a seller sees you as someone who "gets" them and their business, they're more likely to choose you even when other factors are relatively equal.   As one business owner who sold to a non-highest bidder explained: "I could tell they understood what made our business special.   The highest offer came from someone who saw us as just numbers on a spreadsheet.   The difference in price wasn't worth risking everything we'd built."         Your Next Step   Ready to start connecting with business owners and positioning yourself as their ideal buyer?   Begin by practicing your personal story and preparing thoughtful questions for seller conversations.   Then explore our current listings of successful businesses for sale at BusinessForSale.com.au
The Seller's Perspective: What Drives Business Owners to Sell Profitable Businesses? article cover image
Sam from Business For Sale
09 Jun 2025
  "What kind of idiot would sell a profitable business?"   This skepticism surfaces whenever the topic of business acquisition comes up.   Many assume that profitable businesses only change hands when something is fundamentally wrong, the owner must be hiding problems,   the industry must be declining, or there must be a catastrophic issue looming just beyond the due diligence horizon.   But this assumption misses a fundamental truth about the business marketplace: at any given moment, a surprising number of profitable, well-run businesses are quietly available for the right buyer.         The Secret Seller Phenomenon   Here's a revealing truth: approximately 60% of business owners would consider selling their company for the right price, to the right person, under the right circumstances.   We call this the "Secret Seller Phenomenon."   This isn't speculation, it's a pattern observed in business communities across the country.   When business owners are asked privately if they would sell given the right offer, hands consistently go up.   These aren't distressed businesses or fire sales.    They're profitable operations with solid foundations and healthy futures.   But why would successful owners consider selling? Understanding their motivations gives buyers a tremendous advantage in finding opportunities and structuring appealing offers.         The Seven Ds: Understanding Why Sellers Sell   Most business sales are triggered by one of seven key motivators—what we call the "Seven Ds."   Recognizing these factors helps buyers identify potential opportunities and approach sellers with empathy and understanding.   1. Death   While uncomfortable to discuss, mortality remains a primary driver of business transitions.   When owners face end-of-life planning or unexpected health crises, business sale often becomes necessary for estate planning or family support.     2. Divorce   Marital separations frequently necessitate dividing assets, including business interests.   These situations often create motivated sellers who need clean breaks and fair valuations rather than protracted negotiations.     3. Disease   Health challenges, whether the owner's or a family member's, can make continuing to run a business impossible.   Owners facing significant medical issues often prioritize health over business operations, creating opportunities for prepared buyers.     4. Distress   Financial difficulties, while less common for profitable businesses, can still motivate sales.   This might involve personal financial pressures rather than business-related problems, the business might be thriving while the owner faces personal financial challenges.     5. Dullness   Business fatigue is remarkably common.   After decades in the same industry, many owners simply want a new challenge.   The operations that once energised them have become routine, pushing them to seek fresh opportunities or interests.     6. Departure   Relocations for family reasons, lifestyle preferences, or personal circumstances often trigger business sales.   An owner moving interstate or internationally may choose to sell rather than attempt remote management.     7. Disagreement   Partner conflicts or family business disputes frequently lead to ownership transitions.   When business partners or family members can no longer effectively work together, selling becomes the cleanest resolution.         The Boomer Business Transition   Beyond these seven factors, we're currently witnessing a massive demographic shift.   Baby boomer business owners, those born between 1946 and 1964, are reaching retirement age en masse, creating unprecedented opportunity for buyers.   Consider these market dynamics: 45% of boomer business owners have insufficient retirement savings Most have no successors or transition plans in place Many have the majority of their net worth tied up in their businesses They need to sell to fund their retirement   This represents the largest business ownership transfer in history, with millions of profitable businesses changing hands over the next decade.   For many of these owners, the emotional transition from "owner" to "retiree" is challenging.   After decades of building their businesses, missing family events to close deals, and employing hundreds of people, the identity shift can be jarring.   As humans, we prosper on purpose, losing that can be difficult to accept.         Why This Creates Opportunity for Buyers   Somewhere in your city, in the industry you want and the size of business you need, there's an owner waiting for you.   There's a "Goldilocks" opportunity that matches your criteria and their needs.   Imagine spending decades building a business, making sacrifices, serving customers, and employing team members.   Then you turn 65 and face the prospect of retirement with no clear succession plan.   For these owners, meeting the right buyer isn't just about getting paid, it's about ensuring their legacy continues.   These owners need someone who will: Respect the business and its customers Take care of its employees Maintain the reputation they've established Pay a fair price for their life's work     This creates a win-win opportunity where: The seller achieves liquidity and a respectful transition The buyer acquires a proven, profitable business Employees retain their jobs Customers continue receiving the products or services they value         How to Identify Potential Sellers   How do you spot these hidden sellers who quietly dream of finding the right buyer? Look for these indicators: Established businesses (10+ years) - Longevity often correlates with owner fatigue or approaching retirement Profitable but under $1 million in earnings - Too small for private equity but perfect for individual buyers Limited buyer competition - Businesses in industries or locations that aren't attracting multiple buyers Traditional business models - Brick-and-mortar operations or specialized service businesses Long-term ownership (5+ years) - Owners who have been in charge long enough to consider new chapters         The Approach That Works   When approaching potential sellers, understanding their perspective changes everything.   Rather than focusing exclusively on price, address their deeper concerns: How will you preserve what they've built? What will happen to their employees? How will the transition be handled? Will their legacy continue?   The most successful acquisitions occur when buyers recognize that sellers care about more than just the sale price.   They want to know their life's work will land in capable, respectful hands.         The Bottom Line   The notion that no rational owner would sell a profitable business is simply false.   Owners sell successful businesses every day for perfectly legitimate reasons that have nothing to do with the quality or potential of the business itself.   For buyers, this creates tremendous opportunity.   Understanding seller motivations allows you to identify potential acquisitions before they hit the open market and structure offers that address the seller's true needs—which often extend beyond just price.   In the end, the business acquisition should benefit both parties.    Sellers gain liquidity and peace of mind knowing their legacy is in good hands. Buyers gain a proven business platform with established customers, systems, and cash flow.   When approached with this mutual benefit in mind, the business acquisition process becomes less adversarial and more collaborative, leading to better outcomes for everyone involved.         Your Next Step   Ready to connect with business owners who might be considering a sale?   Explore our current listings of successful businesses for sale at BusinessForSale.com.au