How to Guides

Latest

Just Start: Your Call to Arms to Start Now article cover image
Sam from Business For Sale
13 Oct 2025
  Some people spend their whole lives on the sidelines.   They read books. Listen to podcasts. Take notes. Attend webinars. They say things like, “One day I’ll do it,” or “I just need to feel ready.”   But that day never comes. And deep down, they know it.   If you’ve made it this far, then you’re not like most people.   You’re looking for something real. Something solid. Something that puts you in control of your time, your future, and your income. And now, you know what that looks like.   It’s not another app or a new startup idea. It’s not more side hustles. It’s ownership.   Specifically, buying a business that already works and making it better.   That’s the path forward. And the only thing standing between you and it is a simple truth.   You need to start.       This Is the Opportunity Most People Miss   Every day, solid, profitable businesses across Australia are quietly listed for sale.   Some are cafés. Others are cleaning businesses, retail shops, trade services, or manufacturing companies.   They have customers. They have cash flow. They have systems that work even if they need improvement.   And most people ignore them.   They chase passive income dreams or start from scratch, burning time and capital trying to build something from nothing.   Meanwhile, the people who buy existing businesses go straight to cash flow.   They walk into an operation with real staff, a real product, and a real reputation.   The best part? You do not need to be a millionaire.   You do not need an MBA. You just need to understand how to assess value, how to lead a team, and how to improve what already exists.   You’ve already learnt how to do that.       The R.I.C.H. Method Is Not Just Theory   This isn’t a motivational course. It’s a practical roadmap.   You’ve now seen the full R.I.C.H. framework:   Research the market, find listings, and understand what to look for. Invest wisely — not just money, but time, energy, and decision-making effort. Command the operation with leadership, delegation, and consistency. Harness the value by preparing your business to grow, run without you, or sell later on your terms. These are not abstract ideas. This is how thousands of Australians are already building financial freedom without waiting for perfect conditions.   There is no right time.   There is only your next move.       This Is Bigger Than You Think   We’re not just talking about one person buying a café or a lawn care business.   We’re talking about changing the way ownership works in Australia.   Because right now, large investment funds and multinational companies are buying up local businesses faster than ever.   In 2022, one in four homes was bought by institutional investors.   One in three small businesses sold in metropolitan areas was bought by corporate buyers or franchised groups.   If we keep waiting, Main Street gets swallowed.   The local butcher becomes a supermarket chain. The independent bottle shop becomes a national franchise. The family-owned plumbing business becomes part of a holdings company with no ties to the area.   This is not about fear. It’s about choice.   You have the choice to step in.   To buy something worth saving. To make it better. And to keep ownership in the hands of people who live in the community, not outside of it.       We Do Not Need More Apps — We Need More Owners   The economy doesn’t need another ride-share startup.   It needs people who are willing to own a bakery and employ three locals.   It needs someone to buy a regional fuel supply business and keep prices stable for a farming community.   It needs someone who’s willing to take over a fencing business and train apprentices instead of offloading work to contractors who never stick around.   Real wealth is built through real assets.   A business is not just a way to earn money.   It is a platform for freedom, a hub for jobs, and often, the heartbeat of a town.       Start Small, But Start Now   Nobody expects you to buy a million-dollar business on your first go.   Start with a smaller operation. Something manageable.   A business with history, customers, and a handful of staff.    One that can improve with your energy, your discipline, and your ideas.   What matters is not how big it is. What matters is that you own it.   Once you do, everything changes.   You’ll learn faster than you ever imagined. You’ll build equity instead of just income. And you’ll open doors that never existed while you were sitting on the fence.       One Business at a Time, One Town at a Time   Imagine if five percent of Australians followed this playbook.   What if just one in twenty people bought a local business, improved it, and passed it on?   We could keep ownership in communities. We could build intergenerational wealth. We could offer younger Australians something better than a job and a mortgage.   This is not about disruption. It is about restoration.   You don’t need to reinvent the wheel. You just need to buy a good one and keep it turning.       Final Thought   This is your moment.   Not because everything is perfect. But because you are ready enough.   You now know how to think like a buyer, how to assess a deal, how to lead a team, and how to structure your life around ownership instead of employment.   You also know that waiting won’t make it easier. It will only make the opportunity smaller.   So buy the fish and chip shop. Or the mobile detailing business. Or the logistics company with three trucks and a good bookkeeper.   Make it better.   Treat people well.   Build something that matters.   And when you’re done, help someone else do the same.   Because this is how we win.   Not with slogans. Not with politics. Not with perfect timing.   Just one business at a time.   And it all begins when you just start.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
How to Maximise Your Profit When Selling a Business article cover image
Sam from Business For Sale
06 Oct 2025
  Selling your business might be the biggest financial event of your working life.   For many Australian small business owners, it represents the final payday after years of long hours, missed holidays, and risk-taking that no wage earner could truly understand.   But even good businesses fail to sell well. Or they sell for less than they should.   Not because of the market, or bad luck, or buyer dishonesty.   Often, it comes down to the way the business was prepared and presented.   Profit is central to every sale.   Buyers want to know how much they can earn, how long it will take to recoup their investment, and what risk they are taking on.    But showing strong profit is not just about a higher price.   It also attracts more buyers, reduces negotiation time, and makes finance approval easier.   Whether you plan to sell in twelve months or five years, the steps you take now will directly affect what ends up in your bank account.   Here is how to maximise your profit when selling a business.       Start With the Right Profit Figure   The number buyers care about most is not revenue. It is not turnover, and it is definitely not what you feel the business is worth.   They are focused on what is known as seller’s discretionary earnings, or SDE.   SDE is the total profit available to one full-time owner-operator.   It includes the net profit, plus your wage, superannuation, and any discretionary or one-off expenses that are not essential to the business. These are known as add-backs.   Examples of add-backs include:   Your personal vehicle lease Travel that was not business critical Family members on payroll who are not working One-off legal or accounting costs Equipment write-offs or tax depreciation These figures must be documented, logical, and verifiable.   A buyer’s accountant or lender will ask to see them. If your numbers cannot be explained or supported, they will not be counted.   A well-prepared add-back schedule can increase your stated profit significantly, which in turn improves the overall valuation.       Understand the Profit Multiple   Most small businesses in Australia sell for two to three times their SDE.   That is your valuation multiple. So if your adjusted profit is $200,000, you can expect offers in the $400,000 to $600,000 range.   However, the multiple is not fixed. It rises or falls depending on several factors:   How dependent the business is on the current owner How stable and repeatable the profit is The size and loyalty of the customer base How systemised the operations are Whether your industry is growing or shrinking How difficult it is to train a new owner The multiple is not just a number. It is a reflection of risk.   The lower the risk for the buyer, the higher the multiple they will accept.   You cannot control the market, but you can control how your business looks to buyers.   If you take steps to reduce reliance on yourself, show repeatable profit, and document your systems clearly, you are more likely to receive a higher offer.       Clean Financials Matter More Than You Think   Buyers do not believe what they are told. They believe what they see in writing.   Your profit must be supported by formal financials that align with your BAS, tax returns, and internal accounts.   If you are still using outdated spreadsheets, shoebox receipts, or casual estimates of monthly income, you are not ready to sell.   Work with your accountant to prepare full financial statements for the past three years. Make sure the numbers are consistent across all sources.   Any mismatches between your P&L and your ATO lodgements will raise concerns during due diligence.   Keep things simple. Clean numbers build confidence. Confident buyers make stronger offers.       Improve Profit Before You Sell   It is possible to increase the profit of your business in the year or two before you sell. And every extra dollar of profit is multiplied when it comes time to negotiate.   Start by identifying waste.   Can you renegotiate supplier costs? Cancel underused subscriptions? Improve rostering efficiency? Cut unproductive advertising?   Even modest savings can translate into stronger SDE figures.   Review your pricing.   Are you charging enough for your services or products? Have your margins been squeezed by inflation or competition?   Do not make sudden increases before listing, but aim to build consistent profitability across the current and previous year.   Also, take a closer look at your debtors.   Outstanding payments and write-offs can silently reduce your earnings.   Chase them now, not later.       Show What the Buyer Is Really Getting   Your financials tell part of the story. But profit alone will not close a deal.   Buyers want to understand how the profit is generated, who the key staff are, what systems are in place, and how much effort is required to run the business.   They also want to know what happens to that profit once you leave.   If you are still handling the sales, the customer service, the purchasing, and the HR, your profit looks less repeatable. Even if it is strong on paper.   To maximise your result, create a business that operates without you.   Train your staff. Delegate responsibility. Write clear procedures. Use software to automate tasks where possible.   A well-run, semi-autonomous business commands a premium.       Offer a Fair Transition Period   Buyers will feel more confident if you offer support after the sale.   That might be two to four weeks of on-site handover, or a part-time consulting arrangement for a few months.   Some owners worry that this will tie them down or complicate the exit. But it often improves the price and reduces friction.   You do not need to run the business forever.   You just need to show that you will be available to guide the new owner through the first phase.   That kind of support can be worth thousands in added goodwill.       Avoid Overpricing and Under-Explaining   One of the most common mistakes sellers make is listing the business at an unrealistic price and then struggling to explain why.   Overpricing does not lead to better offers. It leads to silence.   Be prepared to justify your asking price with solid financials, documented add-backs, and a clear summary of what the buyer receives.   If the price is high compared to similar businesses on the market, be ready to show why.   That might include strong year-on-year growth, excellent staff retention, valuable IP, long-term supplier contracts, or a genuine competitive advantage.   Do not bluff. Buyers will test your assumptions.       Final Thought   You do not get to sell your business twice.   The price you receive reflects not just the strength of your business, but how well you prepared it for sale.   Every decision you make in the final year, from your expenses to your systems to your handover plan, affects what someone will pay.   Selling is not about tricking buyers or hiding flaws.   It is about giving them a clear, honest view of a business that can thrive in their hands.   When you get that right, you create confidence. And confidence leads to stronger offers.   If you want to maximise your profit, start preparing now.   Clean up the numbers. Write things down. Delegate. Streamline. Make the business look as good on paper as it feels when you walk through the door each morning.   You’ve built something valuable.   Make sure you get what it’s worth.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
How to Maximise the Sale Price of Your Business with These 7 Tips article cover image
Sam from Business For Sale
29 Sep 2025
  For most Australian business owners, selling your business is a once-in-a-lifetime event.   You only get one chance to set the price, one chance to show its value, and one chance to walk away on your terms.   Yet too many owners leave money on the table.   Not because their business wasn’t good enough, but because they didn’t prepare it the way buyers expect.   If you’re even thinking about selling in the next one to three years, these seven tips will help you maximise the sale price and give buyers a business they’ll pay real money for.       1. Make Your Financials Buyer-Ready   Your books are the first thing buyers will scrutinise.   And if they’re messy, incomplete, or inconsistent with your tax returns, it raises red flags.   Most buyers (and their banks) want at least two to three years of clean, consistent financials. That means:   Profit and loss statements Balance sheets BAS lodgements A clear breakdown of wages, rent, and cost of goods If you’ve claimed personal expenses or made adjustments, that’s normal, but you’ll need to show your add-backs clearly, with proper documentation.   The more trust buyers have in your numbers, the more they’ll trust the business as a whole.   A clean set of books doesn’t just make the sale easier. It makes it possible.       2. Step Back From the Day-to-Day   The number one deal killer in small business sales?   The business relies too heavily on the owner.   If you’re still taking every call, chasing every invoice, and managing every delivery, a buyer is going to see one thing: a job.   And they’re not looking to buy a job.   They’re looking to buy a business that runs without you.   So if you’re serious about selling for top dollar, you need to start stepping back now.   That means:   Delegating key roles Training your team Putting systems in place Reducing your hours without reducing performance A buyer is more likely to pay a premium when they see that the transition won’t be a disaster the moment you’re out of the picture.       3. Lock In Your Key People and Clients   Buyers are not just buying your profit.   They’re buying your team, your customer base, and your relationships.   So ask yourself:   Do your best employees have written contracts? Are your largest clients secured with agreements or long-term commitments? Have you documented the key contacts, orders, and processes that keep those relationships strong? If the answer is no, now is the time to tighten that up.   You don’t need to lock everything down, but stability matters.   Buyers will pay more for a business where the staff want to stay and the customers aren’t about to disappear.       4. Systemise the Business Like You’re Franchising   You don’t need to franchise your business. But you do need to act like someone might.   That means documenting your operations clearly and completely.   How are new customers handled? What’s the daily opening and closing routine? How do you deal with suppliers, stock, payments, refunds? What happens if a machine breaks, a delivery fails, or someone calls in sick? All of this should be in a folder (digital or physical) that a buyer can pick up and understand.   When a buyer sees clear, logical systems in place, it builds confidence.   It tells them this isn’t chaos with cash flow.   It's a repeatable operation that can keep going long after you’re gone.       5. Reduce Revenue and Supply Concentration   No one wants to buy a business that collapses if one customer or supplier leaves.   If more than 25 percent of your revenue comes from a single client, or your entire operation depends on one key supplier, it limits buyer confidence, and that drags down the price.   Try to diversify:   Spread your customer base Add new product lines Source from multiple suppliers where possible This makes the business feel stronger and more stable, even if the profits stay the same.   It also shows the buyer that they won’t need to scramble the moment something changes.       6. Choose the Right Time to Sell   The best time to sell isn’t when you’re desperate.   It’s when the business is running well.   If you’re burnt out, losing money, or trying to exit during a slump, buyers will sense it and your negotiating power disappears.   Instead, aim to sell while your numbers are stable or growing, your team is strong, and your involvement is low.   Buyers pay more when they see momentum, not problems.   Selling too late is a mistake you can’t undo.       7. Work With a Broker Who Understands Your Market   A good business broker doesn’t just list your business. They help you sell it properly.   That means:   Preparing the business to go to market Positioning it to the right buyers Handling confidentiality and deal structure Navigating due diligence Managing expectations Selling a business is not like selling a car.   It’s a complex process that takes time, expertise, and patience.   A professional broker helps protect your time, your sanity, and your final sale price.   If you’ve built something worth selling, it’s worth getting help from someone who does this every day.       Final Thought   You only sell your business once.   Do it well, and it can fund your next venture, your retirement, or the freedom you’ve worked so hard to earn.   Do it poorly, and you’ll spend years regretting what could have been.   These seven tips aren’t secrets. They’re what smart sellers do behind the scenes often a year or more before they go to market.   So whether you’re selling this year or five years from now, start getting ready.   Because a well-prepared business sells faster, for more, and to better buyers.   And that’s what you want.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au

Selling a Business

Just Start: Your Call to Arms to Start Now article cover image
Sam from Business For Sale
13 Oct 2025
  Some people spend their whole lives on the sidelines.   They read books. Listen to podcasts. Take notes. Attend webinars. They say things like, “One day I’ll do it,” or “I just need to feel ready.”   But that day never comes. And deep down, they know it.   If you’ve made it this far, then you’re not like most people.   You’re looking for something real. Something solid. Something that puts you in control of your time, your future, and your income. And now, you know what that looks like.   It’s not another app or a new startup idea. It’s not more side hustles. It’s ownership.   Specifically, buying a business that already works and making it better.   That’s the path forward. And the only thing standing between you and it is a simple truth.   You need to start.       This Is the Opportunity Most People Miss   Every day, solid, profitable businesses across Australia are quietly listed for sale.   Some are cafés. Others are cleaning businesses, retail shops, trade services, or manufacturing companies.   They have customers. They have cash flow. They have systems that work even if they need improvement.   And most people ignore them.   They chase passive income dreams or start from scratch, burning time and capital trying to build something from nothing.   Meanwhile, the people who buy existing businesses go straight to cash flow.   They walk into an operation with real staff, a real product, and a real reputation.   The best part? You do not need to be a millionaire.   You do not need an MBA. You just need to understand how to assess value, how to lead a team, and how to improve what already exists.   You’ve already learnt how to do that.       The R.I.C.H. Method Is Not Just Theory   This isn’t a motivational course. It’s a practical roadmap.   You’ve now seen the full R.I.C.H. framework:   Research the market, find listings, and understand what to look for. Invest wisely — not just money, but time, energy, and decision-making effort. Command the operation with leadership, delegation, and consistency. Harness the value by preparing your business to grow, run without you, or sell later on your terms. These are not abstract ideas. This is how thousands of Australians are already building financial freedom without waiting for perfect conditions.   There is no right time.   There is only your next move.       This Is Bigger Than You Think   We’re not just talking about one person buying a café or a lawn care business.   We’re talking about changing the way ownership works in Australia.   Because right now, large investment funds and multinational companies are buying up local businesses faster than ever.   In 2022, one in four homes was bought by institutional investors.   One in three small businesses sold in metropolitan areas was bought by corporate buyers or franchised groups.   If we keep waiting, Main Street gets swallowed.   The local butcher becomes a supermarket chain. The independent bottle shop becomes a national franchise. The family-owned plumbing business becomes part of a holdings company with no ties to the area.   This is not about fear. It’s about choice.   You have the choice to step in.   To buy something worth saving. To make it better. And to keep ownership in the hands of people who live in the community, not outside of it.       We Do Not Need More Apps — We Need More Owners   The economy doesn’t need another ride-share startup.   It needs people who are willing to own a bakery and employ three locals.   It needs someone to buy a regional fuel supply business and keep prices stable for a farming community.   It needs someone who’s willing to take over a fencing business and train apprentices instead of offloading work to contractors who never stick around.   Real wealth is built through real assets.   A business is not just a way to earn money.   It is a platform for freedom, a hub for jobs, and often, the heartbeat of a town.       Start Small, But Start Now   Nobody expects you to buy a million-dollar business on your first go.   Start with a smaller operation. Something manageable.   A business with history, customers, and a handful of staff.    One that can improve with your energy, your discipline, and your ideas.   What matters is not how big it is. What matters is that you own it.   Once you do, everything changes.   You’ll learn faster than you ever imagined. You’ll build equity instead of just income. And you’ll open doors that never existed while you were sitting on the fence.       One Business at a Time, One Town at a Time   Imagine if five percent of Australians followed this playbook.   What if just one in twenty people bought a local business, improved it, and passed it on?   We could keep ownership in communities. We could build intergenerational wealth. We could offer younger Australians something better than a job and a mortgage.   This is not about disruption. It is about restoration.   You don’t need to reinvent the wheel. You just need to buy a good one and keep it turning.       Final Thought   This is your moment.   Not because everything is perfect. But because you are ready enough.   You now know how to think like a buyer, how to assess a deal, how to lead a team, and how to structure your life around ownership instead of employment.   You also know that waiting won’t make it easier. It will only make the opportunity smaller.   So buy the fish and chip shop. Or the mobile detailing business. Or the logistics company with three trucks and a good bookkeeper.   Make it better.   Treat people well.   Build something that matters.   And when you’re done, help someone else do the same.   Because this is how we win.   Not with slogans. Not with politics. Not with perfect timing.   Just one business at a time.   And it all begins when you just start.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
How to Maximise Your Profit When Selling a Business article cover image
Sam from Business For Sale
06 Oct 2025
  Selling your business might be the biggest financial event of your working life.   For many Australian small business owners, it represents the final payday after years of long hours, missed holidays, and risk-taking that no wage earner could truly understand.   But even good businesses fail to sell well. Or they sell for less than they should.   Not because of the market, or bad luck, or buyer dishonesty.   Often, it comes down to the way the business was prepared and presented.   Profit is central to every sale.   Buyers want to know how much they can earn, how long it will take to recoup their investment, and what risk they are taking on.    But showing strong profit is not just about a higher price.   It also attracts more buyers, reduces negotiation time, and makes finance approval easier.   Whether you plan to sell in twelve months or five years, the steps you take now will directly affect what ends up in your bank account.   Here is how to maximise your profit when selling a business.       Start With the Right Profit Figure   The number buyers care about most is not revenue. It is not turnover, and it is definitely not what you feel the business is worth.   They are focused on what is known as seller’s discretionary earnings, or SDE.   SDE is the total profit available to one full-time owner-operator.   It includes the net profit, plus your wage, superannuation, and any discretionary or one-off expenses that are not essential to the business. These are known as add-backs.   Examples of add-backs include:   Your personal vehicle lease Travel that was not business critical Family members on payroll who are not working One-off legal or accounting costs Equipment write-offs or tax depreciation These figures must be documented, logical, and verifiable.   A buyer’s accountant or lender will ask to see them. If your numbers cannot be explained or supported, they will not be counted.   A well-prepared add-back schedule can increase your stated profit significantly, which in turn improves the overall valuation.       Understand the Profit Multiple   Most small businesses in Australia sell for two to three times their SDE.   That is your valuation multiple. So if your adjusted profit is $200,000, you can expect offers in the $400,000 to $600,000 range.   However, the multiple is not fixed. It rises or falls depending on several factors:   How dependent the business is on the current owner How stable and repeatable the profit is The size and loyalty of the customer base How systemised the operations are Whether your industry is growing or shrinking How difficult it is to train a new owner The multiple is not just a number. It is a reflection of risk.   The lower the risk for the buyer, the higher the multiple they will accept.   You cannot control the market, but you can control how your business looks to buyers.   If you take steps to reduce reliance on yourself, show repeatable profit, and document your systems clearly, you are more likely to receive a higher offer.       Clean Financials Matter More Than You Think   Buyers do not believe what they are told. They believe what they see in writing.   Your profit must be supported by formal financials that align with your BAS, tax returns, and internal accounts.   If you are still using outdated spreadsheets, shoebox receipts, or casual estimates of monthly income, you are not ready to sell.   Work with your accountant to prepare full financial statements for the past three years. Make sure the numbers are consistent across all sources.   Any mismatches between your P&L and your ATO lodgements will raise concerns during due diligence.   Keep things simple. Clean numbers build confidence. Confident buyers make stronger offers.       Improve Profit Before You Sell   It is possible to increase the profit of your business in the year or two before you sell. And every extra dollar of profit is multiplied when it comes time to negotiate.   Start by identifying waste.   Can you renegotiate supplier costs? Cancel underused subscriptions? Improve rostering efficiency? Cut unproductive advertising?   Even modest savings can translate into stronger SDE figures.   Review your pricing.   Are you charging enough for your services or products? Have your margins been squeezed by inflation or competition?   Do not make sudden increases before listing, but aim to build consistent profitability across the current and previous year.   Also, take a closer look at your debtors.   Outstanding payments and write-offs can silently reduce your earnings.   Chase them now, not later.       Show What the Buyer Is Really Getting   Your financials tell part of the story. But profit alone will not close a deal.   Buyers want to understand how the profit is generated, who the key staff are, what systems are in place, and how much effort is required to run the business.   They also want to know what happens to that profit once you leave.   If you are still handling the sales, the customer service, the purchasing, and the HR, your profit looks less repeatable. Even if it is strong on paper.   To maximise your result, create a business that operates without you.   Train your staff. Delegate responsibility. Write clear procedures. Use software to automate tasks where possible.   A well-run, semi-autonomous business commands a premium.       Offer a Fair Transition Period   Buyers will feel more confident if you offer support after the sale.   That might be two to four weeks of on-site handover, or a part-time consulting arrangement for a few months.   Some owners worry that this will tie them down or complicate the exit. But it often improves the price and reduces friction.   You do not need to run the business forever.   You just need to show that you will be available to guide the new owner through the first phase.   That kind of support can be worth thousands in added goodwill.       Avoid Overpricing and Under-Explaining   One of the most common mistakes sellers make is listing the business at an unrealistic price and then struggling to explain why.   Overpricing does not lead to better offers. It leads to silence.   Be prepared to justify your asking price with solid financials, documented add-backs, and a clear summary of what the buyer receives.   If the price is high compared to similar businesses on the market, be ready to show why.   That might include strong year-on-year growth, excellent staff retention, valuable IP, long-term supplier contracts, or a genuine competitive advantage.   Do not bluff. Buyers will test your assumptions.       Final Thought   You do not get to sell your business twice.   The price you receive reflects not just the strength of your business, but how well you prepared it for sale.   Every decision you make in the final year, from your expenses to your systems to your handover plan, affects what someone will pay.   Selling is not about tricking buyers or hiding flaws.   It is about giving them a clear, honest view of a business that can thrive in their hands.   When you get that right, you create confidence. And confidence leads to stronger offers.   If you want to maximise your profit, start preparing now.   Clean up the numbers. Write things down. Delegate. Streamline. Make the business look as good on paper as it feels when you walk through the door each morning.   You’ve built something valuable.   Make sure you get what it’s worth.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
How to Maximise the Sale Price of Your Business with These 7 Tips article cover image
Sam from Business For Sale
29 Sep 2025
  For most Australian business owners, selling your business is a once-in-a-lifetime event.   You only get one chance to set the price, one chance to show its value, and one chance to walk away on your terms.   Yet too many owners leave money on the table.   Not because their business wasn’t good enough, but because they didn’t prepare it the way buyers expect.   If you’re even thinking about selling in the next one to three years, these seven tips will help you maximise the sale price and give buyers a business they’ll pay real money for.       1. Make Your Financials Buyer-Ready   Your books are the first thing buyers will scrutinise.   And if they’re messy, incomplete, or inconsistent with your tax returns, it raises red flags.   Most buyers (and their banks) want at least two to three years of clean, consistent financials. That means:   Profit and loss statements Balance sheets BAS lodgements A clear breakdown of wages, rent, and cost of goods If you’ve claimed personal expenses or made adjustments, that’s normal, but you’ll need to show your add-backs clearly, with proper documentation.   The more trust buyers have in your numbers, the more they’ll trust the business as a whole.   A clean set of books doesn’t just make the sale easier. It makes it possible.       2. Step Back From the Day-to-Day   The number one deal killer in small business sales?   The business relies too heavily on the owner.   If you’re still taking every call, chasing every invoice, and managing every delivery, a buyer is going to see one thing: a job.   And they’re not looking to buy a job.   They’re looking to buy a business that runs without you.   So if you’re serious about selling for top dollar, you need to start stepping back now.   That means:   Delegating key roles Training your team Putting systems in place Reducing your hours without reducing performance A buyer is more likely to pay a premium when they see that the transition won’t be a disaster the moment you’re out of the picture.       3. Lock In Your Key People and Clients   Buyers are not just buying your profit.   They’re buying your team, your customer base, and your relationships.   So ask yourself:   Do your best employees have written contracts? Are your largest clients secured with agreements or long-term commitments? Have you documented the key contacts, orders, and processes that keep those relationships strong? If the answer is no, now is the time to tighten that up.   You don’t need to lock everything down, but stability matters.   Buyers will pay more for a business where the staff want to stay and the customers aren’t about to disappear.       4. Systemise the Business Like You’re Franchising   You don’t need to franchise your business. But you do need to act like someone might.   That means documenting your operations clearly and completely.   How are new customers handled? What’s the daily opening and closing routine? How do you deal with suppliers, stock, payments, refunds? What happens if a machine breaks, a delivery fails, or someone calls in sick? All of this should be in a folder (digital or physical) that a buyer can pick up and understand.   When a buyer sees clear, logical systems in place, it builds confidence.   It tells them this isn’t chaos with cash flow.   It's a repeatable operation that can keep going long after you’re gone.       5. Reduce Revenue and Supply Concentration   No one wants to buy a business that collapses if one customer or supplier leaves.   If more than 25 percent of your revenue comes from a single client, or your entire operation depends on one key supplier, it limits buyer confidence, and that drags down the price.   Try to diversify:   Spread your customer base Add new product lines Source from multiple suppliers where possible This makes the business feel stronger and more stable, even if the profits stay the same.   It also shows the buyer that they won’t need to scramble the moment something changes.       6. Choose the Right Time to Sell   The best time to sell isn’t when you’re desperate.   It’s when the business is running well.   If you’re burnt out, losing money, or trying to exit during a slump, buyers will sense it and your negotiating power disappears.   Instead, aim to sell while your numbers are stable or growing, your team is strong, and your involvement is low.   Buyers pay more when they see momentum, not problems.   Selling too late is a mistake you can’t undo.       7. Work With a Broker Who Understands Your Market   A good business broker doesn’t just list your business. They help you sell it properly.   That means:   Preparing the business to go to market Positioning it to the right buyers Handling confidentiality and deal structure Navigating due diligence Managing expectations Selling a business is not like selling a car.   It’s a complex process that takes time, expertise, and patience.   A professional broker helps protect your time, your sanity, and your final sale price.   If you’ve built something worth selling, it’s worth getting help from someone who does this every day.       Final Thought   You only sell your business once.   Do it well, and it can fund your next venture, your retirement, or the freedom you’ve worked so hard to earn.   Do it poorly, and you’ll spend years regretting what could have been.   These seven tips aren’t secrets. They’re what smart sellers do behind the scenes often a year or more before they go to market.   So whether you’re selling this year or five years from now, start getting ready.   Because a well-prepared business sells faster, for more, and to better buyers.   And that’s what you want.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au

Buying a Business

Just Start: Your Call to Arms to Start Now article cover image
Sam from Business For Sale
13 Oct 2025
  Some people spend their whole lives on the sidelines.   They read books. Listen to podcasts. Take notes. Attend webinars. They say things like, “One day I’ll do it,” or “I just need to feel ready.”   But that day never comes. And deep down, they know it.   If you’ve made it this far, then you’re not like most people.   You’re looking for something real. Something solid. Something that puts you in control of your time, your future, and your income. And now, you know what that looks like.   It’s not another app or a new startup idea. It’s not more side hustles. It’s ownership.   Specifically, buying a business that already works and making it better.   That’s the path forward. And the only thing standing between you and it is a simple truth.   You need to start.       This Is the Opportunity Most People Miss   Every day, solid, profitable businesses across Australia are quietly listed for sale.   Some are cafés. Others are cleaning businesses, retail shops, trade services, or manufacturing companies.   They have customers. They have cash flow. They have systems that work even if they need improvement.   And most people ignore them.   They chase passive income dreams or start from scratch, burning time and capital trying to build something from nothing.   Meanwhile, the people who buy existing businesses go straight to cash flow.   They walk into an operation with real staff, a real product, and a real reputation.   The best part? You do not need to be a millionaire.   You do not need an MBA. You just need to understand how to assess value, how to lead a team, and how to improve what already exists.   You’ve already learnt how to do that.       The R.I.C.H. Method Is Not Just Theory   This isn’t a motivational course. It’s a practical roadmap.   You’ve now seen the full R.I.C.H. framework:   Research the market, find listings, and understand what to look for. Invest wisely — not just money, but time, energy, and decision-making effort. Command the operation with leadership, delegation, and consistency. Harness the value by preparing your business to grow, run without you, or sell later on your terms. These are not abstract ideas. This is how thousands of Australians are already building financial freedom without waiting for perfect conditions.   There is no right time.   There is only your next move.       This Is Bigger Than You Think   We’re not just talking about one person buying a café or a lawn care business.   We’re talking about changing the way ownership works in Australia.   Because right now, large investment funds and multinational companies are buying up local businesses faster than ever.   In 2022, one in four homes was bought by institutional investors.   One in three small businesses sold in metropolitan areas was bought by corporate buyers or franchised groups.   If we keep waiting, Main Street gets swallowed.   The local butcher becomes a supermarket chain. The independent bottle shop becomes a national franchise. The family-owned plumbing business becomes part of a holdings company with no ties to the area.   This is not about fear. It’s about choice.   You have the choice to step in.   To buy something worth saving. To make it better. And to keep ownership in the hands of people who live in the community, not outside of it.       We Do Not Need More Apps — We Need More Owners   The economy doesn’t need another ride-share startup.   It needs people who are willing to own a bakery and employ three locals.   It needs someone to buy a regional fuel supply business and keep prices stable for a farming community.   It needs someone who’s willing to take over a fencing business and train apprentices instead of offloading work to contractors who never stick around.   Real wealth is built through real assets.   A business is not just a way to earn money.   It is a platform for freedom, a hub for jobs, and often, the heartbeat of a town.       Start Small, But Start Now   Nobody expects you to buy a million-dollar business on your first go.   Start with a smaller operation. Something manageable.   A business with history, customers, and a handful of staff.    One that can improve with your energy, your discipline, and your ideas.   What matters is not how big it is. What matters is that you own it.   Once you do, everything changes.   You’ll learn faster than you ever imagined. You’ll build equity instead of just income. And you’ll open doors that never existed while you were sitting on the fence.       One Business at a Time, One Town at a Time   Imagine if five percent of Australians followed this playbook.   What if just one in twenty people bought a local business, improved it, and passed it on?   We could keep ownership in communities. We could build intergenerational wealth. We could offer younger Australians something better than a job and a mortgage.   This is not about disruption. It is about restoration.   You don’t need to reinvent the wheel. You just need to buy a good one and keep it turning.       Final Thought   This is your moment.   Not because everything is perfect. But because you are ready enough.   You now know how to think like a buyer, how to assess a deal, how to lead a team, and how to structure your life around ownership instead of employment.   You also know that waiting won’t make it easier. It will only make the opportunity smaller.   So buy the fish and chip shop. Or the mobile detailing business. Or the logistics company with three trucks and a good bookkeeper.   Make it better.   Treat people well.   Build something that matters.   And when you’re done, help someone else do the same.   Because this is how we win.   Not with slogans. Not with politics. Not with perfect timing.   Just one business at a time.   And it all begins when you just start.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
How to Maximise Your Profit When Selling a Business article cover image
Sam from Business For Sale
06 Oct 2025
  Selling your business might be the biggest financial event of your working life.   For many Australian small business owners, it represents the final payday after years of long hours, missed holidays, and risk-taking that no wage earner could truly understand.   But even good businesses fail to sell well. Or they sell for less than they should.   Not because of the market, or bad luck, or buyer dishonesty.   Often, it comes down to the way the business was prepared and presented.   Profit is central to every sale.   Buyers want to know how much they can earn, how long it will take to recoup their investment, and what risk they are taking on.    But showing strong profit is not just about a higher price.   It also attracts more buyers, reduces negotiation time, and makes finance approval easier.   Whether you plan to sell in twelve months or five years, the steps you take now will directly affect what ends up in your bank account.   Here is how to maximise your profit when selling a business.       Start With the Right Profit Figure   The number buyers care about most is not revenue. It is not turnover, and it is definitely not what you feel the business is worth.   They are focused on what is known as seller’s discretionary earnings, or SDE.   SDE is the total profit available to one full-time owner-operator.   It includes the net profit, plus your wage, superannuation, and any discretionary or one-off expenses that are not essential to the business. These are known as add-backs.   Examples of add-backs include:   Your personal vehicle lease Travel that was not business critical Family members on payroll who are not working One-off legal or accounting costs Equipment write-offs or tax depreciation These figures must be documented, logical, and verifiable.   A buyer’s accountant or lender will ask to see them. If your numbers cannot be explained or supported, they will not be counted.   A well-prepared add-back schedule can increase your stated profit significantly, which in turn improves the overall valuation.       Understand the Profit Multiple   Most small businesses in Australia sell for two to three times their SDE.   That is your valuation multiple. So if your adjusted profit is $200,000, you can expect offers in the $400,000 to $600,000 range.   However, the multiple is not fixed. It rises or falls depending on several factors:   How dependent the business is on the current owner How stable and repeatable the profit is The size and loyalty of the customer base How systemised the operations are Whether your industry is growing or shrinking How difficult it is to train a new owner The multiple is not just a number. It is a reflection of risk.   The lower the risk for the buyer, the higher the multiple they will accept.   You cannot control the market, but you can control how your business looks to buyers.   If you take steps to reduce reliance on yourself, show repeatable profit, and document your systems clearly, you are more likely to receive a higher offer.       Clean Financials Matter More Than You Think   Buyers do not believe what they are told. They believe what they see in writing.   Your profit must be supported by formal financials that align with your BAS, tax returns, and internal accounts.   If you are still using outdated spreadsheets, shoebox receipts, or casual estimates of monthly income, you are not ready to sell.   Work with your accountant to prepare full financial statements for the past three years. Make sure the numbers are consistent across all sources.   Any mismatches between your P&L and your ATO lodgements will raise concerns during due diligence.   Keep things simple. Clean numbers build confidence. Confident buyers make stronger offers.       Improve Profit Before You Sell   It is possible to increase the profit of your business in the year or two before you sell. And every extra dollar of profit is multiplied when it comes time to negotiate.   Start by identifying waste.   Can you renegotiate supplier costs? Cancel underused subscriptions? Improve rostering efficiency? Cut unproductive advertising?   Even modest savings can translate into stronger SDE figures.   Review your pricing.   Are you charging enough for your services or products? Have your margins been squeezed by inflation or competition?   Do not make sudden increases before listing, but aim to build consistent profitability across the current and previous year.   Also, take a closer look at your debtors.   Outstanding payments and write-offs can silently reduce your earnings.   Chase them now, not later.       Show What the Buyer Is Really Getting   Your financials tell part of the story. But profit alone will not close a deal.   Buyers want to understand how the profit is generated, who the key staff are, what systems are in place, and how much effort is required to run the business.   They also want to know what happens to that profit once you leave.   If you are still handling the sales, the customer service, the purchasing, and the HR, your profit looks less repeatable. Even if it is strong on paper.   To maximise your result, create a business that operates without you.   Train your staff. Delegate responsibility. Write clear procedures. Use software to automate tasks where possible.   A well-run, semi-autonomous business commands a premium.       Offer a Fair Transition Period   Buyers will feel more confident if you offer support after the sale.   That might be two to four weeks of on-site handover, or a part-time consulting arrangement for a few months.   Some owners worry that this will tie them down or complicate the exit. But it often improves the price and reduces friction.   You do not need to run the business forever.   You just need to show that you will be available to guide the new owner through the first phase.   That kind of support can be worth thousands in added goodwill.       Avoid Overpricing and Under-Explaining   One of the most common mistakes sellers make is listing the business at an unrealistic price and then struggling to explain why.   Overpricing does not lead to better offers. It leads to silence.   Be prepared to justify your asking price with solid financials, documented add-backs, and a clear summary of what the buyer receives.   If the price is high compared to similar businesses on the market, be ready to show why.   That might include strong year-on-year growth, excellent staff retention, valuable IP, long-term supplier contracts, or a genuine competitive advantage.   Do not bluff. Buyers will test your assumptions.       Final Thought   You do not get to sell your business twice.   The price you receive reflects not just the strength of your business, but how well you prepared it for sale.   Every decision you make in the final year, from your expenses to your systems to your handover plan, affects what someone will pay.   Selling is not about tricking buyers or hiding flaws.   It is about giving them a clear, honest view of a business that can thrive in their hands.   When you get that right, you create confidence. And confidence leads to stronger offers.   If you want to maximise your profit, start preparing now.   Clean up the numbers. Write things down. Delegate. Streamline. Make the business look as good on paper as it feels when you walk through the door each morning.   You’ve built something valuable.   Make sure you get what it’s worth.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
How to Maximise the Sale Price of Your Business with These 7 Tips article cover image
Sam from Business For Sale
29 Sep 2025
  For most Australian business owners, selling your business is a once-in-a-lifetime event.   You only get one chance to set the price, one chance to show its value, and one chance to walk away on your terms.   Yet too many owners leave money on the table.   Not because their business wasn’t good enough, but because they didn’t prepare it the way buyers expect.   If you’re even thinking about selling in the next one to three years, these seven tips will help you maximise the sale price and give buyers a business they’ll pay real money for.       1. Make Your Financials Buyer-Ready   Your books are the first thing buyers will scrutinise.   And if they’re messy, incomplete, or inconsistent with your tax returns, it raises red flags.   Most buyers (and their banks) want at least two to three years of clean, consistent financials. That means:   Profit and loss statements Balance sheets BAS lodgements A clear breakdown of wages, rent, and cost of goods If you’ve claimed personal expenses or made adjustments, that’s normal, but you’ll need to show your add-backs clearly, with proper documentation.   The more trust buyers have in your numbers, the more they’ll trust the business as a whole.   A clean set of books doesn’t just make the sale easier. It makes it possible.       2. Step Back From the Day-to-Day   The number one deal killer in small business sales?   The business relies too heavily on the owner.   If you’re still taking every call, chasing every invoice, and managing every delivery, a buyer is going to see one thing: a job.   And they’re not looking to buy a job.   They’re looking to buy a business that runs without you.   So if you’re serious about selling for top dollar, you need to start stepping back now.   That means:   Delegating key roles Training your team Putting systems in place Reducing your hours without reducing performance A buyer is more likely to pay a premium when they see that the transition won’t be a disaster the moment you’re out of the picture.       3. Lock In Your Key People and Clients   Buyers are not just buying your profit.   They’re buying your team, your customer base, and your relationships.   So ask yourself:   Do your best employees have written contracts? Are your largest clients secured with agreements or long-term commitments? Have you documented the key contacts, orders, and processes that keep those relationships strong? If the answer is no, now is the time to tighten that up.   You don’t need to lock everything down, but stability matters.   Buyers will pay more for a business where the staff want to stay and the customers aren’t about to disappear.       4. Systemise the Business Like You’re Franchising   You don’t need to franchise your business. But you do need to act like someone might.   That means documenting your operations clearly and completely.   How are new customers handled? What’s the daily opening and closing routine? How do you deal with suppliers, stock, payments, refunds? What happens if a machine breaks, a delivery fails, or someone calls in sick? All of this should be in a folder (digital or physical) that a buyer can pick up and understand.   When a buyer sees clear, logical systems in place, it builds confidence.   It tells them this isn’t chaos with cash flow.   It's a repeatable operation that can keep going long after you’re gone.       5. Reduce Revenue and Supply Concentration   No one wants to buy a business that collapses if one customer or supplier leaves.   If more than 25 percent of your revenue comes from a single client, or your entire operation depends on one key supplier, it limits buyer confidence, and that drags down the price.   Try to diversify:   Spread your customer base Add new product lines Source from multiple suppliers where possible This makes the business feel stronger and more stable, even if the profits stay the same.   It also shows the buyer that they won’t need to scramble the moment something changes.       6. Choose the Right Time to Sell   The best time to sell isn’t when you’re desperate.   It’s when the business is running well.   If you’re burnt out, losing money, or trying to exit during a slump, buyers will sense it and your negotiating power disappears.   Instead, aim to sell while your numbers are stable or growing, your team is strong, and your involvement is low.   Buyers pay more when they see momentum, not problems.   Selling too late is a mistake you can’t undo.       7. Work With a Broker Who Understands Your Market   A good business broker doesn’t just list your business. They help you sell it properly.   That means:   Preparing the business to go to market Positioning it to the right buyers Handling confidentiality and deal structure Navigating due diligence Managing expectations Selling a business is not like selling a car.   It’s a complex process that takes time, expertise, and patience.   A professional broker helps protect your time, your sanity, and your final sale price.   If you’ve built something worth selling, it’s worth getting help from someone who does this every day.       Final Thought   You only sell your business once.   Do it well, and it can fund your next venture, your retirement, or the freedom you’ve worked so hard to earn.   Do it poorly, and you’ll spend years regretting what could have been.   These seven tips aren’t secrets. They’re what smart sellers do behind the scenes often a year or more before they go to market.   So whether you’re selling this year or five years from now, start getting ready.   Because a well-prepared business sells faster, for more, and to better buyers.   And that’s what you want.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
Just Start: Your Call to Arms to Start Now article cover image
Sam from Business For Sale
13 Oct 2025
  Some people spend their whole lives on the sidelines.   They read books. Listen to podcasts. Take notes. Attend webinars. They say things like, “One day I’ll do it,” or “I just need to feel ready.”   But that day never comes. And deep down, they know it.   If you’ve made it this far, then you’re not like most people.   You’re looking for something real. Something solid. Something that puts you in control of your time, your future, and your income. And now, you know what that looks like.   It’s not another app or a new startup idea. It’s not more side hustles. It’s ownership.   Specifically, buying a business that already works and making it better.   That’s the path forward. And the only thing standing between you and it is a simple truth.   You need to start.       This Is the Opportunity Most People Miss   Every day, solid, profitable businesses across Australia are quietly listed for sale.   Some are cafés. Others are cleaning businesses, retail shops, trade services, or manufacturing companies.   They have customers. They have cash flow. They have systems that work even if they need improvement.   And most people ignore them.   They chase passive income dreams or start from scratch, burning time and capital trying to build something from nothing.   Meanwhile, the people who buy existing businesses go straight to cash flow.   They walk into an operation with real staff, a real product, and a real reputation.   The best part? You do not need to be a millionaire.   You do not need an MBA. You just need to understand how to assess value, how to lead a team, and how to improve what already exists.   You’ve already learnt how to do that.       The R.I.C.H. Method Is Not Just Theory   This isn’t a motivational course. It’s a practical roadmap.   You’ve now seen the full R.I.C.H. framework:   Research the market, find listings, and understand what to look for. Invest wisely — not just money, but time, energy, and decision-making effort. Command the operation with leadership, delegation, and consistency. Harness the value by preparing your business to grow, run without you, or sell later on your terms. These are not abstract ideas. This is how thousands of Australians are already building financial freedom without waiting for perfect conditions.   There is no right time.   There is only your next move.       This Is Bigger Than You Think   We’re not just talking about one person buying a café or a lawn care business.   We’re talking about changing the way ownership works in Australia.   Because right now, large investment funds and multinational companies are buying up local businesses faster than ever.   In 2022, one in four homes was bought by institutional investors.   One in three small businesses sold in metropolitan areas was bought by corporate buyers or franchised groups.   If we keep waiting, Main Street gets swallowed.   The local butcher becomes a supermarket chain. The independent bottle shop becomes a national franchise. The family-owned plumbing business becomes part of a holdings company with no ties to the area.   This is not about fear. It’s about choice.   You have the choice to step in.   To buy something worth saving. To make it better. And to keep ownership in the hands of people who live in the community, not outside of it.       We Do Not Need More Apps — We Need More Owners   The economy doesn’t need another ride-share startup.   It needs people who are willing to own a bakery and employ three locals.   It needs someone to buy a regional fuel supply business and keep prices stable for a farming community.   It needs someone who’s willing to take over a fencing business and train apprentices instead of offloading work to contractors who never stick around.   Real wealth is built through real assets.   A business is not just a way to earn money.   It is a platform for freedom, a hub for jobs, and often, the heartbeat of a town.       Start Small, But Start Now   Nobody expects you to buy a million-dollar business on your first go.   Start with a smaller operation. Something manageable.   A business with history, customers, and a handful of staff.    One that can improve with your energy, your discipline, and your ideas.   What matters is not how big it is. What matters is that you own it.   Once you do, everything changes.   You’ll learn faster than you ever imagined. You’ll build equity instead of just income. And you’ll open doors that never existed while you were sitting on the fence.       One Business at a Time, One Town at a Time   Imagine if five percent of Australians followed this playbook.   What if just one in twenty people bought a local business, improved it, and passed it on?   We could keep ownership in communities. We could build intergenerational wealth. We could offer younger Australians something better than a job and a mortgage.   This is not about disruption. It is about restoration.   You don’t need to reinvent the wheel. You just need to buy a good one and keep it turning.       Final Thought   This is your moment.   Not because everything is perfect. But because you are ready enough.   You now know how to think like a buyer, how to assess a deal, how to lead a team, and how to structure your life around ownership instead of employment.   You also know that waiting won’t make it easier. It will only make the opportunity smaller.   So buy the fish and chip shop. Or the mobile detailing business. Or the logistics company with three trucks and a good bookkeeper.   Make it better.   Treat people well.   Build something that matters.   And when you’re done, help someone else do the same.   Because this is how we win.   Not with slogans. Not with politics. Not with perfect timing.   Just one business at a time.   And it all begins when you just start.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
How to Maximise Your Profit When Selling a Business article cover image
Sam from Business For Sale
06 Oct 2025
  Selling your business might be the biggest financial event of your working life.   For many Australian small business owners, it represents the final payday after years of long hours, missed holidays, and risk-taking that no wage earner could truly understand.   But even good businesses fail to sell well. Or they sell for less than they should.   Not because of the market, or bad luck, or buyer dishonesty.   Often, it comes down to the way the business was prepared and presented.   Profit is central to every sale.   Buyers want to know how much they can earn, how long it will take to recoup their investment, and what risk they are taking on.    But showing strong profit is not just about a higher price.   It also attracts more buyers, reduces negotiation time, and makes finance approval easier.   Whether you plan to sell in twelve months or five years, the steps you take now will directly affect what ends up in your bank account.   Here is how to maximise your profit when selling a business.       Start With the Right Profit Figure   The number buyers care about most is not revenue. It is not turnover, and it is definitely not what you feel the business is worth.   They are focused on what is known as seller’s discretionary earnings, or SDE.   SDE is the total profit available to one full-time owner-operator.   It includes the net profit, plus your wage, superannuation, and any discretionary or one-off expenses that are not essential to the business. These are known as add-backs.   Examples of add-backs include:   Your personal vehicle lease Travel that was not business critical Family members on payroll who are not working One-off legal or accounting costs Equipment write-offs or tax depreciation These figures must be documented, logical, and verifiable.   A buyer’s accountant or lender will ask to see them. If your numbers cannot be explained or supported, they will not be counted.   A well-prepared add-back schedule can increase your stated profit significantly, which in turn improves the overall valuation.       Understand the Profit Multiple   Most small businesses in Australia sell for two to three times their SDE.   That is your valuation multiple. So if your adjusted profit is $200,000, you can expect offers in the $400,000 to $600,000 range.   However, the multiple is not fixed. It rises or falls depending on several factors:   How dependent the business is on the current owner How stable and repeatable the profit is The size and loyalty of the customer base How systemised the operations are Whether your industry is growing or shrinking How difficult it is to train a new owner The multiple is not just a number. It is a reflection of risk.   The lower the risk for the buyer, the higher the multiple they will accept.   You cannot control the market, but you can control how your business looks to buyers.   If you take steps to reduce reliance on yourself, show repeatable profit, and document your systems clearly, you are more likely to receive a higher offer.       Clean Financials Matter More Than You Think   Buyers do not believe what they are told. They believe what they see in writing.   Your profit must be supported by formal financials that align with your BAS, tax returns, and internal accounts.   If you are still using outdated spreadsheets, shoebox receipts, or casual estimates of monthly income, you are not ready to sell.   Work with your accountant to prepare full financial statements for the past three years. Make sure the numbers are consistent across all sources.   Any mismatches between your P&L and your ATO lodgements will raise concerns during due diligence.   Keep things simple. Clean numbers build confidence. Confident buyers make stronger offers.       Improve Profit Before You Sell   It is possible to increase the profit of your business in the year or two before you sell. And every extra dollar of profit is multiplied when it comes time to negotiate.   Start by identifying waste.   Can you renegotiate supplier costs? Cancel underused subscriptions? Improve rostering efficiency? Cut unproductive advertising?   Even modest savings can translate into stronger SDE figures.   Review your pricing.   Are you charging enough for your services or products? Have your margins been squeezed by inflation or competition?   Do not make sudden increases before listing, but aim to build consistent profitability across the current and previous year.   Also, take a closer look at your debtors.   Outstanding payments and write-offs can silently reduce your earnings.   Chase them now, not later.       Show What the Buyer Is Really Getting   Your financials tell part of the story. But profit alone will not close a deal.   Buyers want to understand how the profit is generated, who the key staff are, what systems are in place, and how much effort is required to run the business.   They also want to know what happens to that profit once you leave.   If you are still handling the sales, the customer service, the purchasing, and the HR, your profit looks less repeatable. Even if it is strong on paper.   To maximise your result, create a business that operates without you.   Train your staff. Delegate responsibility. Write clear procedures. Use software to automate tasks where possible.   A well-run, semi-autonomous business commands a premium.       Offer a Fair Transition Period   Buyers will feel more confident if you offer support after the sale.   That might be two to four weeks of on-site handover, or a part-time consulting arrangement for a few months.   Some owners worry that this will tie them down or complicate the exit. But it often improves the price and reduces friction.   You do not need to run the business forever.   You just need to show that you will be available to guide the new owner through the first phase.   That kind of support can be worth thousands in added goodwill.       Avoid Overpricing and Under-Explaining   One of the most common mistakes sellers make is listing the business at an unrealistic price and then struggling to explain why.   Overpricing does not lead to better offers. It leads to silence.   Be prepared to justify your asking price with solid financials, documented add-backs, and a clear summary of what the buyer receives.   If the price is high compared to similar businesses on the market, be ready to show why.   That might include strong year-on-year growth, excellent staff retention, valuable IP, long-term supplier contracts, or a genuine competitive advantage.   Do not bluff. Buyers will test your assumptions.       Final Thought   You do not get to sell your business twice.   The price you receive reflects not just the strength of your business, but how well you prepared it for sale.   Every decision you make in the final year, from your expenses to your systems to your handover plan, affects what someone will pay.   Selling is not about tricking buyers or hiding flaws.   It is about giving them a clear, honest view of a business that can thrive in their hands.   When you get that right, you create confidence. And confidence leads to stronger offers.   If you want to maximise your profit, start preparing now.   Clean up the numbers. Write things down. Delegate. Streamline. Make the business look as good on paper as it feels when you walk through the door each morning.   You’ve built something valuable.   Make sure you get what it’s worth.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au
How to Maximise the Sale Price of Your Business with These 7 Tips article cover image
Sam from Business For Sale
29 Sep 2025
  For most Australian business owners, selling your business is a once-in-a-lifetime event.   You only get one chance to set the price, one chance to show its value, and one chance to walk away on your terms.   Yet too many owners leave money on the table.   Not because their business wasn’t good enough, but because they didn’t prepare it the way buyers expect.   If you’re even thinking about selling in the next one to three years, these seven tips will help you maximise the sale price and give buyers a business they’ll pay real money for.       1. Make Your Financials Buyer-Ready   Your books are the first thing buyers will scrutinise.   And if they’re messy, incomplete, or inconsistent with your tax returns, it raises red flags.   Most buyers (and their banks) want at least two to three years of clean, consistent financials. That means:   Profit and loss statements Balance sheets BAS lodgements A clear breakdown of wages, rent, and cost of goods If you’ve claimed personal expenses or made adjustments, that’s normal, but you’ll need to show your add-backs clearly, with proper documentation.   The more trust buyers have in your numbers, the more they’ll trust the business as a whole.   A clean set of books doesn’t just make the sale easier. It makes it possible.       2. Step Back From the Day-to-Day   The number one deal killer in small business sales?   The business relies too heavily on the owner.   If you’re still taking every call, chasing every invoice, and managing every delivery, a buyer is going to see one thing: a job.   And they’re not looking to buy a job.   They’re looking to buy a business that runs without you.   So if you’re serious about selling for top dollar, you need to start stepping back now.   That means:   Delegating key roles Training your team Putting systems in place Reducing your hours without reducing performance A buyer is more likely to pay a premium when they see that the transition won’t be a disaster the moment you’re out of the picture.       3. Lock In Your Key People and Clients   Buyers are not just buying your profit.   They’re buying your team, your customer base, and your relationships.   So ask yourself:   Do your best employees have written contracts? Are your largest clients secured with agreements or long-term commitments? Have you documented the key contacts, orders, and processes that keep those relationships strong? If the answer is no, now is the time to tighten that up.   You don’t need to lock everything down, but stability matters.   Buyers will pay more for a business where the staff want to stay and the customers aren’t about to disappear.       4. Systemise the Business Like You’re Franchising   You don’t need to franchise your business. But you do need to act like someone might.   That means documenting your operations clearly and completely.   How are new customers handled? What’s the daily opening and closing routine? How do you deal with suppliers, stock, payments, refunds? What happens if a machine breaks, a delivery fails, or someone calls in sick? All of this should be in a folder (digital or physical) that a buyer can pick up and understand.   When a buyer sees clear, logical systems in place, it builds confidence.   It tells them this isn’t chaos with cash flow.   It's a repeatable operation that can keep going long after you’re gone.       5. Reduce Revenue and Supply Concentration   No one wants to buy a business that collapses if one customer or supplier leaves.   If more than 25 percent of your revenue comes from a single client, or your entire operation depends on one key supplier, it limits buyer confidence, and that drags down the price.   Try to diversify:   Spread your customer base Add new product lines Source from multiple suppliers where possible This makes the business feel stronger and more stable, even if the profits stay the same.   It also shows the buyer that they won’t need to scramble the moment something changes.       6. Choose the Right Time to Sell   The best time to sell isn’t when you’re desperate.   It’s when the business is running well.   If you’re burnt out, losing money, or trying to exit during a slump, buyers will sense it and your negotiating power disappears.   Instead, aim to sell while your numbers are stable or growing, your team is strong, and your involvement is low.   Buyers pay more when they see momentum, not problems.   Selling too late is a mistake you can’t undo.       7. Work With a Broker Who Understands Your Market   A good business broker doesn’t just list your business. They help you sell it properly.   That means:   Preparing the business to go to market Positioning it to the right buyers Handling confidentiality and deal structure Navigating due diligence Managing expectations Selling a business is not like selling a car.   It’s a complex process that takes time, expertise, and patience.   A professional broker helps protect your time, your sanity, and your final sale price.   If you’ve built something worth selling, it’s worth getting help from someone who does this every day.       Final Thought   You only sell your business once.   Do it well, and it can fund your next venture, your retirement, or the freedom you’ve worked so hard to earn.   Do it poorly, and you’ll spend years regretting what could have been.   These seven tips aren’t secrets. They’re what smart sellers do behind the scenes often a year or more before they go to market.   So whether you’re selling this year or five years from now, start getting ready.   Because a well-prepared business sells faster, for more, and to better buyers.   And that’s what you want.       Your Next Step   Ready to find businesses that checks all you boxes?   Explore our current listings of Australian businesses for sale at BusinessForSale.com.au