NightOwl Convenience Stores Cover Image

NightOwl Convenience Stores

About Us:

Starting as Australia's first 24hr convenience store almost 50 years ago, NightOwl understands the market and knows what it takes to be successful.

We deliver our Franchisees a proven business model, flexibility in their career in a variety of locations as well as diversity in store models. This is a brand that empowers its Franchisees, based around our 5 key elements to drive them to succeed.

Proven Business Formula
First franchised in 1987, we have never stopped growing and with an exceptionally strong brand presence, we now operate over 74 stores throughout Australia. In Queensland alone, NightOwl's market share has grown to over 35% of the convenience market, putting NightOwl as one of the largest convenience franchise store operators in Australia – supported by the longevity and loyalty of our customers. We continually invest in franchisee training, modern marketing methods, advanced technology and systems, profitable supplier relationships, store refurbishment and continued expansion into the convenience market.

Training & Support
If you want continued growth year on year, you've come to the right place. You'll never be left without support. Gain confidence and learn how to be a successful business owner in our comprehensive 5 week training program. Our dedicated national training manager will train you in everything you need to know about successfully operating your NightOwl franchise.

Brand & Buying Power
We have the independence of small business ownership supported by the benefits of a big business network. Throughout the year, we provide 13 promotion periods, which provide valuable support to assist with keeping your instore marketing fresh and new. Suppliers love our promotions and competitions, and provide us with special or free product for certain NightOwl exclusive initiatives. Point of Sale (POS) marketing offers enticing deals at strategic points around the store, which provide the opportunity to maximise basket spend of your existing customers.

Flexibility & Independence
When you're new to the NightOwl franchise, we teach you everything you need to know about running a successful store including details and advice regarding stock, but it's still your business. You have the ability to purchase and stock goods from multiple suppliers. You can decide to stock special items based on your unique local area needs, customer requests, supplier offers and more. And as your own boss, you choose when and how you work while of course adhering to the agreed upon trading hours.

Ultra-modern Technology
Our strategy is to ensure we appear on every platform a customer uses throughout the day. That includes websites, apps, mobile, CFD's, Instore TV's, Radio, Print and LED screens. As NightOwl is ahead of the market with this technology, many food and beverage suppliers offer us exclusive deals to advertise on our screens – giving you offers to entice new customers. Your screens are controlled centrally, ensuring that you never run out of deals – and you can still add your own local area marketing whenever you like. To complement your own local marketing efforts, NightOwl continually invests in digital marketing – building brand recognition so that potential customers choose us over the competition.

Become your own boss and be supported by a network with decades of trading history.

Whether you're looking for a self-managed convenience store in a local neighbourhood centre or a large fuel and convenience site on a busy main road, we've got opportunities that will suit you.

Our team of internal specialists are trained to assist you with the set-up of your business every step of the way; from start to finish along with continued monthly support from your dedicated Area Manager and the Franchise Support Office. See what opportunities await in this exciting next step of your career.

Snapshot

Category: Convenience and Grocery Opportunity Type: Franchise Austraian Outlets: 75 Franchise Royalties: 3.5% on gross weekly sales Year Commenced: 1987 Price Range: $300,000 - $400,000
Page Views: 3140
Request free info
Craig Turrell Address: undefined Baildon Street, Kangaroo Point, QLD 2224